If you’re going to pick a location to try to turn people away from a GameStop store, it would be right outside that store’s front door. Or maybe the big empty wall directly next to it. [More]
Best Buy Picks The Perfect Place To Tell Customers It Doesn't Suck As Much As GameStop
By December 1, 2011
Microsoft Sets Up Hut Outside Apple Store To Poach Customers
By October 17, 2011
Figuring that if you can’t bring others’ customers to you, it’s best to go to them, Microsoft is trying to draw interest in its new emporium by setting up a hut outside a Seattle Apple Store. The hut, which is promoting the Xbox 360′s Kinect peripheral, is an attempt to advertise an upcoming Microsoft store to the throngs of iPhone 4S buyers. [More]
Diet Coke's Anti-Starbucks Ad Finds Perfect Home On Wall Outside Starbucks
By February 4, 2011
Here in NYC, there are countless surfaces available for slapping your ads onto. So for its slam on Starbucks, the folks at Diet Coke picked the perfect spot: on the same building as Starbucks. [More]

