(ronnyg)

McDonald’s Looking To Slim Down Its Bloated Menu

The Angus burger has mooed its last moo, and Chicken Selects clucked off months ago, but it looks like McDonald’s isn’t done ditching menu items, as the company seeks to streamline its business by paring down the available offerings. [More]

Campbell's Settles Lawsuit Over "25% Less Sodium" Soup Label

Campbell's Settles Lawsuit Over "25% Less Sodium" Soup Label

Back in April we told you about how Campbell’s Soup was in some legal hot water over labels that declared “25% less sodium” but contained no less sodium than before. Earlier this week, the soup giant settled a pair of related lawsuits for $173,000. [More]

Analysis: T-Mobile Gives You More For Your Dollar Than AT&T

Analysis: T-Mobile Gives You More For Your Dollar Than AT&T

As AT&T prepares to head into the regulatory review of its pending purchase of T-Mobile USA, the telecom giant’s CEO has stated, however noncommittally, that existing T-Mobile customers should not see their rates go up. And according to a comparison done by our number-crunching cousins at Consumer Reports, many of those T-Mobile customers will be saving between $15 to $50 per month for similar service. [More]

Wrigley's To Introduce New "Slim Pack" Gum Packaging With Two Fewer Sticks, Same Price

Wrigley's To Introduce New "Slim Pack" Gum Packaging With Two Fewer Sticks, Same Price

Sometime soon Wrigley’s will start promoting its new Slim Pack packaging in select markets, and nationwide by 2009. It’s slimmer! It’s easier to carry! And it’s got 15 sticks instead of 17—for the same price! A Wrigley’s vice president told Brandweek that consumers wouldn’t care that they’re getting less product: “To them the value goes up because they’re getting a better tasting product in a better package.” Ha ha consumers sure are stupid, aren’t they, VP of Wrigley’s?