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recalls
Kraft Frozen Pizzas Recalled in 17 States
Time to check the freezer. Kraft, Jack's Original, Sausage & Pepperoni Pizza, Made with Pork, Chicken & Beef is being recalled because it might contain "a soy protein allergen." In other words, Kraft needs to warn carnivores that they may be eating soy. More » -
oh noes
Food Companies Warn Of Impending Sugar Shortage, Misery, Doom
The food companies say we are on the brink of a sugar shortage that will wreak havoc on your candy bars and all that. According to the WSJ several large food companies including Kraft Foods Inc., General Mills Inc., Hershey Co. and Mars Inc. sent a letter to Agriculture Secretary Tom Vilsack warning that the US could run out of sugar if we don't get rid of some tariffs. More » -
Share the gift of orange pasta! For every click on their "Share A Little Comfort" site, Kraft will donate ten boxes of Macaroni and Cheese to Feeding America (previously known as Second Harvest.) One click per person per day up to 1 million boxes, etc. There are also coupons on the site. [Kraft]
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expiration dates
Don't Worry, This Kool Aid Doesn't Expire Until 01 Feb 11 02 11:48 CH
Chad, who sent this in, says he tried to decipher this Kool Aid's expiration date using the cheat sheet we posted last December, but nothing on this container matches the code format on the sheet. It can't be that hard to print an unambiguous human readable expiration date on a product. Who else needs to read the date, other than a human? Why should the average consumer have to worry about deciphering a date? We thought we'd all pretty much agreed on some basic rules for how to keep track of the days.
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dangerous
Kraft Salad Dressing Comes With Built In Mini-Shiv
Every time Kevin unscrews a new bottle of Kraft salad dressing, the sharp plastic hinge cuts him. This is good to know if you're in a supermarket and need to show another shopper that you're not to be messed with. It's also good to know if you're trying to unscrew a Kraft dressing bottle, we guess.
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unacceptable food
Tell Kraft Their New Ranch Dressing Recipe Is Gross, Get Coupon For More Gross Dressing
Kraft has apparently changed their recipe for Ranch dressing and reader Bobby thinks the new stuff is "bad," so he emailed to let Kraft know. More » -
marketing
Food Makers Want To Sell You Cheap Food For Big Profits
Gone are the days of pushing "premium" food offerings, says the Wall Street Journal— big food manufacturers like Kraft and Campbell are going to be pushing "cheap" foods like tomato soup and cheese singles — foods which are thought of as "easy on the wallet" but are still hugely profitable for the manufacturers. More » -
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inflation
Get Ready For More Supermarket Price Hikes
The notorious Grocery Shrink Ray was supposed to help prevent this, or so we were told by apologists for it, but Datamonitor is reporting that Kraft Foods, Kellogg's, ConAgra, Sara Lee, and Tyson "are all expected to announce a hike in the prices of their products" in the near future. Here are some of the hikes you can expect, according to the Chicago Sun-Times. More » -
grocery shrink ray
Kraft Wants You To Know That The Grocery Shrink Ray Did NOT Zap Their Italian Dressing!
Reader Max writes in to let us know that Kraft's Zesty Italian Dressing has (allegedly) not been hit by the dreaded grocery shrink ray— a fact that they proudly display right on the bottle! More » -
ripoffs
Kraft Stole Idea For "Bagelfuls" From "Bagelers"
As several readers have pointed out, Kraft's new "Bagelfuls" (aka Bagel Twinkies) are not without precedent: A small New York company has been making the same thing, called "Bagelers," since at least 2003. As depicted in the picture at left, (the company tried to make a splash at the 2004 Teen Choice Awards, scoring pictures and other stars on the red carpet holding boxes of Bagelers. Why it takes $100 million to steal someone's idea is an answer best left to the masters of corporate America.
PREVIOUSLY: Kraft Invents The Twinkie Of Bagels: "Bagelfuls"
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food
Kraft Invents The Twinkie Of Bagels: "Bagelfuls"
Ever toast, spread cream cheese on, and eat a bagel, and be like, damn, this is taking too long? Kraft's Bagelfuls, essentially, a bagel Twinkie, are for you. A "Bagelful" is a frozen bagel tube with cream cheese inside. They're kept in the refrigerator and then toasted, microwaved, or even eaten straight from the box. If you've given up on life, be sure to try one of these delicious "Baglefuls."
Kraft's $100 Million Idea: Cream Cheese-Filled Bagels [Brandweek]
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lawsuits
The Great Coffee Can Patent War, Starring Kraft and Procter & Gamble
If you drink Folgers or Maxwell House, the coffee can on your shelf is the subject of a patent war between Kraft and Procter & Gamble. Both are accusing the other of stealing the innovative technology used to contain your precious morning fuel in a resealable plastic can that can "withstand the pressure changes that occur between the factory and the consumer's home." More » -
Kraft is recalling 23,000 cases of Baker's Premium White Chocolate Baking Squares after FDA testing "detected the presence of salmonella in some 6-oz. packages." So far no illnesses have been reported, so if you're the opportunistic con-artist type, you've got a shot at being first-to-media on this one. [Reuters
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supply and demand
Kraft Introduces New Butter Flavor Containing Diacetyl, The "Popcorn Lung" Ingredient
Recently, after numerous complaints of serious illness from popcorn workers and one complaint of illness from a consumer, ConAgra and Pop Weaver removed diacetyl from its microwave popcorn and now proudly announce to their customers that their product is diacetyl free. Kraft, on the other hand, decided that now would be a good time to introduce a brand new diacetyl-based butter flavor into the market. More » -
food
For Little Apparent Reason, Spiral Mac N Cheese Costs 37 Cents More Than Elbow
Kraft Macaroni & Cheese Spirals cost 37 cents more per box than regular Elbow variety, despite the former weighing 1.75 oz less than the latter, reports the thoughts on technology blog. This breaks down to a difference of $.06/oz, vs $.14/oz. That's 24% fewer noodles, with a 133% price increase.
Why such a price difference? Obviously, cheese spirals are a technological marvel and Kraft needs to recoup the cost of building an entire spiral factory, not to mention the research and development. Plus, there's the benefit of eating mac n cheese feature 3 chicks you've never heard of. So, if you're looking for the best mac n cheese value, stick with the classic elbow box.
spiral macaroni is a racket [thoughts on technology]
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recalls
Recall: Oscar Mayer/Louis Rich Chicken Infected With Listeria
Kraft foods is recalling all Oscar Mayer/Louis Rich chicken breast strips on fears they may be infected with Listeria monocytogenes. More » -
food
What Is The Definition of "Real Kraft Cheese"?
First it was guacamole with hardly any avocado in it. Then, Capri-Sun's "All Natural" label came under-fire. Now it looks like "Real Kraft Cheese" isn't so "real" after all. From Crain's: More »

















