You squirt it on burgers, dip your fries in it and maybe you even use it as a substitute for tomato sauce (nod judgments). But alas, ketchup is not king of condiments in these United States. No, it would appear that the tile of Most Popular goes to that polarizing condiment, mayonnaise. [More]
When I was a child, many of the items in my kitchen cupboard were in plain white containers with red and black block lettering, so I learned early not to be a brand snob — with a couple of exceptions. I am one of those people that turn into a sour-faced 4-year-old whenever I find my only ketchup and mayonnaise options are generic store-brand versions. But my cohorts at Consumer Reports claim that there are comparable, less expensive generics available for these and other pantry staples. [More]
For years, some McDonald’s have been charging extra for additional McNugget dipping sauces or other non-ketchup condiments. But charging for extra ketchup is rare, except in Manhattan, where more than a dozen Golden Arches are tacking on a fee for the red stuff. [More]
Only Bad Things Can Happen When You Abandon Thousands Of Bottles Of Counterfeit Ketchup In A Warehouse
Taking huge, commercial-size bladders of Heinz Ketchup and repackaging it into smaller plastic bottles may not seem like that insidious of a scam, until you think about what else might be getting added to the sweet red goo — and what happens when you leave a few thousand bogus bottles of the stuff in a warehouse unattended. [More]
Thank goodness there are super smart people out there at our nation’s finest universities. Otherwise we’d be stuck with these darn ketchup bottles that refuse to give up the last bits of ketchup, and that would just be unacceptable. Hurray for genius engineers! [More]
Heinz didn’t get the message that it’s unfashionable to cater to the 1% crowd. They’re coming out with a 58th variety of ketchup. A kind for fancypants. It’s more “upscale” because it uses balsamic vinegar instead of white wine vinegar. [More]
Do Americans feel strongly enough about high fructose corn syrup to seek out food without it? Will anyone go out of their way and pay extra to find soda or ketchup without the controversial corn-based sweetener? AdAge reports that some companies are removing it from their products, but have discovered that marketing the change without alienating consumers who weren’t aware of or simply don’t care about the presence of HFCS poses unique problems. [More]
Your suffering may finally be over, fast food fiends. No more awkwardly torn ketchup packets and tomato-soaked fingers. No more dipping your fries into a dollop of ketchup on a napkin or burger wrapper. NO. Heinz has introduced the ketchup packet 2.0, and the future looks…well, remarkably like the containers of McNugget dipping sauces McDonald’s has been using since the ’80s. But it’s still an improvement. [More]
Kids Design Cute Heinz Ketchup Packets, Learning Important Early Lessons In Mass-Market Commodification
A grocery growth ray is set to hit a popular condiment and several kinds of baked corn with names ending “tos.” To push the brands as being good values, Heinz will be selling slightly larger ketchup bottles, and Frito-Lay is adding 20% to Tostitos, Fritos, Cheetos and Doritos – without raising the price. Unlike the grocery shrink ray, you can bet this change will be loudly trumpeted on the package.
Andrew writes in to let us know that he’s started to look more carefully at prices when shopping at Target… and so far it’s saved him $0.61 on ketchup…
This frugal mother keeps all the ketchup packets she ever gets from fast food places, puts them in a kitchen drawer, and when the ketchup bottle runs out, spends an hour with a funnel and scissors, refilling the bottle. Imagine how much more money she could have saved, in real dollars and health costs, if she forwent fast food in the first place. [Wisebread via Blogging Away Debt]
Many people see ads and think they could do better. According to the New York Times, no, they can’t. The Times is following the struggle of H.J. Heinz to find five user-generated ads to air on TV sometime this September. Companies like Heinz are discovering that user-generated content doesn’t save time or money. For the foreseeable future, Madison Avenue will be responsible for creating the ads we love to hate.
Many entries are mediocre, if not downright bad, and sifting through them requires full-time attention. And even the most well-known brands often spend millions of dollars up front to get the word out to consumers.
We prefer YouTube’s user-generated content to the schmaltz spewing from Madison Avenue. What do you think: is the content really worse, or are companies unwilling to step away from their comfort zones? Tell us in the comments. — CAREY GREENBERG-BERGER
s after finding blood slathered inside her fry box.