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Intel Wants To Disrupt Cable TV Market, Content Providers Not Playing Along

Over the New Year’s holiday, a tantalizing rumor spread across the interwebs. Intel is preparing a new set-top box to compete with the relatively unsuccessful Google TV and the relatively successful Apple TV. Yawn: what’s so interesting about that? Word was that their ultimate goal was to make à la carte cable a reality. That’s a utopian concept of sorts where consumers choose and pay for only the channels they’re interested in. Could Intel make it a reality? No, probably not, because the content providers stand in their way. You know, the companies that make big bucks selling their channels to cable providers, who in turn charge to beam them into the homes of people who didn’t want them in the first place. [More]