horrible-choices

Doctors Smack Down "Smart Choices" Campaign Labeling Fruit Loops As "Healthy"

By Phil Villarreal on September 16, 2009 6:30 PM 105 Comments

—>Last week we pointed you toward the New York Times' report on the dubious Smart Choices campaign, an industry-backed, pseudo-science marketing effort to convince you Froot Loops and other sugary cereals really are part of a complete, healthy breakfast. The Sustainable Food blog is not amused at the existence of such a program, and put together a list of 10 reasons Smart Choices is bogus. More »