A Brooklyn man is suing the makers of Yoo-hoo, the weird chocolate-flavored drink that’s been around for 90 years, over their claims that the drink is as healthy as it is delicious. Although actually, if the company would change its description to “as healthy as it is delicious,” they’d probably be able to avoid all lawsuits: “Look, we told you it wasn’t healthy.” [More]
Smart Choices Campaign Goes Bye-Bye
By October 26, 2009
The not-so-convincing marketing campaign Smart Choices, which tried to frame Froot Loops as part of a healthy breakfast, has been snuffed out, Change.org reports.
Organizations Start To Bail On Smart Choices Campaign
By September 25, 2009
Smart Choices, the pseudo-science marketing campaign, seems to be circling the drain.
