Apple CEO Tim Cook presents HBO Now at today's press conference to launch the Apple Watch.

The HBO Now Announcement Shows Why Net Neutrality Is So Important

This afternoon, HBO announced the details of its HBO Now streaming service that will finally allow consumers without cable TV to access the premium pay-TV network without having to be burdened with a cable bill for channels they don’t watch. But the fact that HBO has opted to go with Apple as its launch partner and not Comcast or any of the major pay-TV carriers is a reminder of just how important net neutrality is. [More]

The URL for "HBO-Now.com" has recently been registered on behalf of HBO, giving credence to reports that it will use the HBO Now name for its upcoming streaming service.

HBO Registers URL For “HBO Now” Website

Yesterday, we got the first meaty (but currently unconfirmed) details about HBO’s upcoming standalone streaming service. And new information seems to indicate that the name of the service may indeed be HBO Now. [More]

HBO Streaming Service Reportedly Dubbed ‘HBO Now,’ Aiming For Launch Before Game Of Thrones Premiere

HBO Streaming Service Reportedly Dubbed ‘HBO Now,’ Aiming For Launch Before Game Of Thrones Premiere

One of the most anticipated launches of 2015 is the debut of HBO’s standalone streaming service. The name, price, timeline and availability are still unconfirmed but a new report claims to have uncovered many of these details. [More]

The Boltons just want to know when they can finally get rid of their cable bill and still watch new episodes of Veep.

HBO Says Streaming Service Will Be Priced As “Premium Product”

HBO is still being stingy with the details on its upcoming standalone streaming service, but this morning the network’s CEO did give some vague idea of what the pricing would be. [More]

Are Cable Companies Lowering HBO Rates In Advance Of Standalone HBO Go?

Are Cable Companies Lowering HBO Rates In Advance Of Standalone HBO Go?

Though we still don’t know a specific launch date, name, or monthly cost of HBO’s upcoming standalone streaming service, it looks like some pay-TV providers are cutting their rates for the premium service or offering discounted promotions in advance of its debut. [More]

Roku And Comcast Finally Make Nice, Will Allow HBO Go And Showtime Apps

Roku And Comcast Finally Make Nice, Will Allow HBO Go And Showtime Apps

A personal anecdote, if you’ll allow… A few years back, I — ever a good son — bought my mother a Roku box for her TV (that I’d also bought her), only to find out that she, like millions of other Comcast subscribers, was not allowed to access the device’s HBO Go app because she’s a Comcast customer. But those darks days are coming to an end, now that Kabletown and Roku are suddenly buddies. [More]

These are the pay-TV providers currently allowing HBO subscribers to access HBO Go on Amazon Fire TV.

HBO Go Now On Amazon Fire TV Boxes (Not So Fast, Comcast Customers)

The Amazon Fire TV set-top box just got a lot more worthwhile for people wanting to add HBO to TVs without getting additional cable boxes. That is, unless you’re a Comcast customer. [More]

HBO Seeks Streaming Video Help From Major League Baseball

HBO Seeks Streaming Video Help From Major League Baseball

HBO has had several years of practice with streaming its HBO Go product, but things are about to get a lot more complicated when it launches its standalone streaming service in 2015. So who does the cable network turn to for help with rolling out this new offering? Major League Baseball, of course. [More]

(Ángel Raúl Ravelo Rodríguez)

DirecTV’s HBO Contract Indicates It Could Sell Standalone HBO Go

There are several mysteries surrounding the impending 2015 launch of HBO’s standalone streaming video service: Will it be the same as HBO Go? What will it cost? Do I have to buy it through my cable company? HBO hasn’t given any answers to these questions, but recent news about the network’s contract with DirecTV appears to indicate that even the satellite services may be selling the service. [More]

(James LeVeque)

HBO Hints You Might Be Paying Cable Company For Standalone HBO Go

It’s been more than a month since HBO confirmed its long-awaited plans to launch an online-only version of the premium TV network that wouldn’t require a cable subscription. While there are still no real details about exactly what customers are getting or how much they want to pay, it does look like you’ll be ordering the service through the same cable company you’re trying to get away from. [More]

With Standalone Showtime Service, Will 2015 Be The Year Of The Cord-Cutter?

With Standalone Showtime Service, Will 2015 Be The Year Of The Cord-Cutter?

If you recently read the announcement that HBO and Starz would each soon be launching their own standalone streaming services and thought, “Well, I still can’t dump cable because then I wouldn’t be able to watch Showtime,” here’s some good news — the network is planning to launch its own online-only service at some point in 2015, which may remove the final barricade to cord-cutting for some consumers. [More]

Starz Also Looking At Online-Only Streaming Service

Starz Also Looking At Online-Only Streaming Service

In the wake of HBO’s still-vague announcement that it will soon be launching a streaming video service that doesn’t require a pay-TV subscription, Starz — the nudity and violence-loving competitor to HBO — says it is also looking into the possibility. [More]

How Much Would You Pay For A Standalone HBO Go?

How Much Would You Pay For A Standalone HBO Go?

Last week, HBO confirmed plans to launch a standalone online service that doesn’t require you to have a separate basic pay-TV package. Beyond that, the company has provided few details, leaving both consumers and cable companies wondering what the service will actually be — and how much it will cost. [More]

Here’s What It Would Take For The U.S. To Get Standalone HBO Go Service

Here’s What It Would Take For The U.S. To Get Standalone HBO Go Service

Since 2012, HBO has been offering a standalone streaming service to customers in parts of Europe, and it’s now reportedly planning on expanding that type of over-the-top service to other European and Asian markets. Yet the cable network still maintains that it has no plans to try it out stateside. We believe it could happen, but it would first require a handful of changes. [More]

25 All-American Movies & TV Shows You Can Stream This 4th Of July

(afagen)

While we usually think of fireworks, backyard barbecues and the hot sun beaming down on red, white and blue parades around the country, this year’s 4th of July celebrations might be somewhat dampened as many parts of the country face some wet weather. Or heck, maybe it’s too hot to leave the AC. Either way, we’ve got 25 movies and TV shows you can stream to stay in the American spirit. [More]

Amazon Prime Scores HBO Programming (But Not Game Of Thrones)

Amazon Prime Scores HBO Programming (But Not Game Of Thrones)

For years, HBO has resisted making its library of original programming — shows like The Sopranos, The Wire, True Blood, Deadwood, etc. — available to online subscription services, choosing instead to limit that archive to either its own HBO Go service or to people willing to pay to rent or buy them individually. But today, Amazon announced that its Amazon Prime streaming video offerings will finally soon include unlimited streaming access to a variety of HBO programming (though not the one that’s the most sought-after right now). [More]

No Big Surprise: TV Watchers Fleeing Premium Channels For Streaming

No Big Surprise: TV Watchers Fleeing Premium Channels For Streaming

With more and more options in premium television popping up, consumer subscription habits are evolving. So it comes as no surprise that subscription video-on-demand services are on the rise, while premium TV channel subscriptions have declined. [More]

Ethical Or Not-So-Ethical: Using A Secondary User Name To Give Free HBO Go Access To Friends?

Ethical Or Not-So-Ethical: Using A Secondary User Name To Give Free HBO Go Access To Friends?

Whether you approve of it or not, a lot of people out there share usernames and passwords for services like Netflix and HBO Go so that their friends, families and loved ones can share without having to pay for their own subscription. And some say there is a way you can do this for HBO Go (and presumably other services that use your cable login) without having to actually share your info. [More]