Is Chipotle’s Anti-GMO Stance Resulting In Profits?

Is Chipotle’s Anti-GMO Stance Resulting In Profits?

Last year, gut-busting burrito chain Chipotle quietly became the first restaurant of its type to begin identifying which of its ingredients may contain genetically modified ingredients, while also publicly stating that its long-term goal is to eliminate GMO ingredients from its menu. This can be a costly move in a business with relatively thin margins, but it may be working in Chipotle’s favor. [More]