Trademarks Filed For 10-Calories Versions Of 7-Up, Canada Dry, A&W

Trademarks Filed For 10-Calories Versions Of 7-Up, Canada Dry, A&W

As we reported earlier this year, Dr. Pepper was getting into the manly diet drink wars by testing its 10-calorie Dr. Pepper Ten in a handful of markets. Well it looks like those tests have proved at least somewhat successful, as the Doc’s parent company, Dr. Pepper Snapple Group Inc., has filed trademarks for “Ten” versions of several of its other brands. [More]