Carlsberg Outdoes Coca-Cola With Free Beer-Dispensing Billboard

Carlsberg Outdoes Coca-Cola With Free Beer-Dispensing Billboard

You might remember that earlier this month, Coca-Cola experimented with a billboard that dispensed free samples of Coke Zero to thirsty visitors near the site of the final games of the NCAA men’s basketball tournament. Why can’t the same technology work for more adult beverages? [More]

Minnesota Company Trades Workers’ Completed Time Sheets For Free Beer

Minnesota Company Trades Workers’ Completed Time Sheets For Free Beer

If there’s anything that can get sluggish workers to complete their tasks on time, it’s free cake. No wait, it’s free candy. Fooled you all — it’s definitely free beer, at least in the case of one Minnesota ad firm providing a bit of liquid motivation at work. [More]

Anheuser-Busch Thinks "Free Beer" Has "Pretty Limited Appeal"

Anheuser-Busch Thinks "Free Beer" Has "Pretty Limited Appeal"

No more free beer at Busch theme parks. Anheuser-Busch InBev, the world’s largest brewer, will no longer offer free beer at its theme parks, which include Busch Gardens and SeaWorld, due to the “limited appeal” of free beer.