Does Posting Calorie Counts On Menus Sway Consumers?

Does Posting Calorie Counts On Menus Sway Consumers?

Starting last year, fast food restaurants in New York City were required to list the total calories of every item on the menu. The idea was to provide greater transparency for consumers so that they can make smarter choices. Has it worked? Professors at New York University and Yale have completed a study that shows that the labeling makes consumers think they’re being healthier, but in fact they’re ordering more total calories than before the law went into effect.