Maybe you didn’t take MTV News too seriously to begin with, but if you did you might want to reconsider. BrandChannel started noticing that MTV News was posting articles about FreeCreditScore.com’s contest for a new sellout band for its TV spots. (This is the same company as FreeCreditReport.com; both charge for their services and generally suck.) The problem with the paid MTV sponsorship is that it’s not disclosing that the “news stories” are just advertorials. [More]
A new study from the Government Accountability Office says that the “optional” fees that airlines have invented for checked and carry-on bags; meals; blankets; early boarding; and seat selection are not adequately disclosed and consumers are not able to easily compare the total cost of flights offered by different carriers. [More]
You know what’s worse than not having a big bag of M&Ms on your desk to enjoy while you work? Having to read a blogvertisement disguised as editorial content! Hold on, I have to eat some more M&Ms. Good gravy these are delicious. Did you know M&M’s cure malaria? It’s true! Anyway, the FTC says bloggers should reveal when they’re being compensated in some way to promote a product, and I agree.
When the cost of propane shot up to $1.70 or more per gallon last year, propane dealers quietly cut the amount they were putting into refilled tanks without telling customers. Now the cost of propane is under a dollar per gallon, but retailers aren’t increasing the amount back to previous levels.
Who really owns some of the biggest organic brands in the country? GOOD magazine made one of their sexy graphs to show you. For instance, Coke owns Odwalla, Pepsi owns Naked, and Kraft owns Boca Burgers. The chart also shows you that these parent companies are among the top 30 food processing companies. Not like we’re talking a giant scandal or anything, it’s just interesting to know more about where your food is really coming from. Just because it’s organic doesn’t mean it was made on a happy communal love-farm .
California Governor Arnold Schwarzenegger is considering a bill that would require bottled water to bear a label clearly stating the source of the water, contact information for the bottler, and the location of recent water quality reports. SB 220 sailed through the California Legislature earlier this month, and would remind bottled water guzzlers that they are shelling out big bucks for a free, public resource.
The confusion has put some companies in hot water. PepsiCo Inc.’s Aquafina brand and Coca-Cola Co.’s Dasani were slammed by consumer and environmental groups for failing to clearly note that their products came from water systems.
Senators Amy Klobuchar (D-MN) and Jay Rockefeller (D-WV) recently announced plans to introduce our wet dream of a cellphone bill. The bill realizes our wildest legislative fantasies: a world where cellphone companies stop inventing official-sounding fees and levying harsh ETFs, and instead allow their customers to take unlocked phones to the company with the best reception according to precise coverage maps provided free of charge.
and 6 months of all access to The Sprint Power Vision Network. We are told Sprint enjoy our ‘Power Vision experience.’ Sounds heady.