How Starbucks Trained Us All To Use Its Lingo, And Why It Improved Customer Service

How Starbucks Trained Us All To Use Its Lingo, And Why It Improved Customer Service

While some people balk at having to ask for a “tall” or a “venti” when they go to Starbucks, most people have learned that the fastest way to satisfy their caffeine cravings is to use the company’s particular lingo and keep the line moving. This, says one leadership expert, is not a coincidence. [More]