Consumerist
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subscriptions
Why Retailers Like It When You Subscribe
You know what's great about subscriptions? You forget to cancel them. You also pay more over time than you would if you were forced to buy items individually. Yeah, that's awesome—for companies. The New York Times looks at current research on how consumers think about subscriptions, and why companies want to push them more than ever.
"Looking at Life as One Big Subscription" [New York Times]
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advertising
Survey Says: You Love Ads And Think They Help You
A new surveys find that not only do you like ads, you believe it provides you with information allowing you to make better consumer choices. Who knew you were so stupid? [ADWEEK] (Photo: dno1967) -
Walgreens says declining home values and rising unemployment are causing consumers to cut back on everything but essentials like soap and milk. Consequently, the drugstore chain is having to spend money revamping its merchandise selection to match the trend. It's back to basics if you want to make money. [Bloomberg]
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recession
Consumer Confidence Is Up. Wait, Compared To What?
Do you feel more confident? According to the Conference Board, consumer confidence is up to its highest level in eight months, and made its biggest increase in six years. More » -
auto
Q: Why Aren't You Buying New Cars? A: There's Nothing Wrong With The Old Ones
There have been a lot of theories about why consumers abruptly stopped buying cars — and not just American cars but all kinds of cars. Fingers have been pointed at poor fuel economy, lack of available financing, and if Hyundai is to be believed — concern about losing your job. But a new survey found that the most popular reason for not buying a new car — is that there's nothing wrong with the old one. More » -
consumer behavior
Walmart: 6 "Disturbing Behaviors" Exhibited By Consumers
9 of 10 American families shop at Walmart at least once a year, says USAToday, which puts the retailer in an excellent position to tell us something about consumer behavior. So, what has Walmart been observing? "Disturbing behavior." More » -
consumer behavior
America's 15 Hardest Drinking Cities
Ah, Consumer Behavior. Forbes took a look at the CDC's 2007 Behavioral Risk Factor Surveillance System Survey (BRFSS) and ranked 33 cities based on their resident's answers to three survey questions: More » -
secrets
Retailers Exploit Natural Human Stupidity To Get You To Buy More
The Chicago Tribune recaps the findings of some recent consumer behavior studies—for instance, we're irrational buyers, prone to shoddy math and emotional decision making. The studies might be paid for by advertisers so they can better manipulate us, but as the Tribune notes, they're useful for us too because they "can help shoppers make better spending decisions if they understand themselves better." More » -
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consumer behavior
Most Ebay Bidders Prefer Paying More for Free Shipping
A new study shows that most Ebay shoppers would rather pay less and pay for shipping than pay more and have free shipping. More »
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