In celebration of the upcoming FTC-mandated drastic changes to “free” credit report advertising and web sites, public radio program Marketplace located the actor and musician who serves as the public face of FreeCreditReport.com in its horrifically catchy ads. That’s when they discovered something that, as they put it, means you will never look at the ads the same way again. The singing spokesdude, Eric Violette, is actually a pretty talented musician, but he isn’t the man singing the jingle. See, the commercials were cast and filmed in Montreal, and Violette has a distinct French accent. [More]
In this new Kotex ad, the 90-year old tampon company sends up, well, Kotex. “How do I feel about my period? I love it…Usually, by the third day, I really just want to dance,” says the actress as trio of women frolic and twirl. “The ads on TV are really helpful because they use that blue liquid, and I’m like, ‘Oh, that’s what’s supposed to happen.’” It’s to launch their new line of feminine hygenie products called “U,” which pander to women’s desire to feel like they’re not being pandered to. [More]
The Campaign for a Commercial-Free Childhood (CCFC) was the group responsible for pressuring Disney into offering refunds on Baby Einstein DVDs last October. Now the CCFC says Disney threatened the mental health center where the group had offices, and consequently the center booted them out in January. [More]
Does the milkaholic baby named Lindsay in the latest E*TRADE commercial remind you of a certain celebrity? Lindsay Lohan says it’s supposed to be her and is a jab at her own milkaholism, and she’s suing the company for $100 million and seeking an injunction to get it off the air. I agree that the baby playing the milkaholic doesn’t give a very good performance, but I always assumed it was supposed to be Lindsey Buckingham. [More]
Sometimes you need to leave the house, for instance to go to the supermarket or to attend a job interview, and let’s face it: that’s when the Snuggie fails you. Until they make the formal Snuggie, there’s at least PajamaJeans. They’re like sweatpants, but disguised as jeans. Sadly they’re only for the ladies right now, so guys will have to stick to sweatpants when they give up on life. [More]
If you can’t actually manage to get an ad placed during the Super Bowl, the next best thing is to get it rejected by the network so you can make a big deal about it online. The Daily Beast has put together a list of 12 ads that were rejected for a variety of reasons. Well, actually in most cases it comes down to gay stuff, cussing, or sex. One thing you’ll notice, though, is that most of the rejected spots aren’t very well-made to begin with–I’d be happy if they were banned just for that. [More]
When I first watched Pumpkinhead–an Alien-style monster who’s rampaged through a few B-level horror movies–go on and on about finding inner peace and online dating, I thought of The Office. Now that I think about it, it’s probably closer in style to Aardman’s Creature Comfort animations. Either way, if you like horror movies, breakfast cereal, British accents, and very silly advertising, you’ll appreciate this clip. [More]
Over at Ditchwalk today, Mark Barrett points out that sex in mainstream advertising is a tell. There are two things it immediately communicates: that the product is “indistinguishable from its competition,” and that it is generic. You don’t have to stop appreciating libido-stirring images the next time a sexy ad airs (not that you probably could, anyway). But if you keep Barrett’s advice in mind, you may start noticing that some companies are telling you more about their product than they probably mean to. [More]
No. You do not want to watch this video. Just promise the New York City Department of Health people that you won’t drink sugary soda so much. Then we’ll all be healthier, happier people, and nobody has to watch this video. (Video is embedded below.) [More]
Time just published its “Top 10 Any Category We Can Think Of” issue, and buried in there is a group of 10 great ads from the past year. Well, maybe not “great”–I would rather shove Norplant in my eyes than watch Evian’s rollerskating babies spot, but some of the other ones are pretty good. There’s also some great music in the list, including “Rapper’s Delight,” a Radiohead track, Bach, and Prokofiev’s Peter and the Wolf. [More]
Marketers had a message for the housewives of the 1950s: they weren’t doing a good enough job at home. Their husbands had to resort to going elsewhere for it. Why, even the girls at the office could do it much better.
As a whimsical follow-up to AT&T’s lawsuit concerning their “There’s a map for that” ads, Verizon Wireless released their Christmas-themed set of AT&T/iPhone bashing ads today. They’re harsh, but also pretty funny.
Oh no! Brooke Shields used to have stringy, stick-figure eyelashes! I figured this out after watching Consumer Reports’ video dissection of a new commercial for Latisse, the glaucoma medication that has been rebranded as an expensive, temporary eyelash enhancer with side effects.
Did you know your eyes have probably been viewing things in only 480 vertical lines of resolution? Thankfully someone out there isn’t as stupid as the rest of us, and realized that if our television sets can be upgraded to HD, so can our eyeballs. At least they can with the help of these special sunglasses.
Consumerist’s Chris Walters is slated to be a live guest on the BBC’s “World News Today” tomorrow morning at 7:30 am Eastern, shown on the BBC America and BBC World News cable channels. He’ll be talking about those talking ads in the Sept 18 issue of Entertainment Weekly which combine singing greeting card technology with tiny LCD screens. Set your DVRs, and bust out the tea and crumpets.