E-Mails Show That Anti-Obesity Group Was Really Just Publicity Machine For Coke

E-Mails Show That Anti-Obesity Group Was Really Just Publicity Machine For Coke

Amid accusations that its Global Energy Balance Network was little more than a Coca-Cola-funded shill using real doctors to downplay the role of sugary drinks in the current obesity epidemic, the University of Colorado School of Medicine recently returned a $1 million donation to the beverage biggie. But newly revealed e-mails show the direct influence that Coke bought with this supposed anti-obesity organization. [More]

University Med School Returns $1M Gift To Coca-Cola

University Med School Returns $1M Gift To Coca-Cola

Last year, Coca-Cola donated $1 million to the University of Colorado School of Medicine, with the money intended to fund a pro-soda advocacy group called the Global Energy Balance Network. After being criticized for accepting this money to push Coca-Cola’s business agenda, the university has now decided to return the funds. [More]

Photo courtesy of Coca-Cola

Coca-Cola Debuts Bottle Made Entirely Of Plant Materials

If you thought that Coke was sweet before, then Coca-Cola’s newest bottles will give you a sugar rush. That’s because the company has developed a beverage container made solely from plant materials, including sugarcane. [More]

Coca-Cola Tripling Number Of Names For Next “Share A Coke” Campaign

Coca-Cola Tripling Number Of Names For Next “Share A Coke” Campaign

Last summer, Coca-Cola briefly reversed a decade of sagging sales by slapping a bunch of peoples’ first names on Coke bottles and telling folks to share on social media. And because all follow-ups to successful campaigns must be bigger than the original, the beverage giant is tripling the number of names that will be slapped on bottles when the sequel arrives this summer. [More]


Americans Losing Taste For Artificial Sweeteners, Pepsi Retakes #2 Sales Spot

Recently released data about the beverage industry tells us some interesting things. Plain old high fructose corn syrup-laden Coke is the top-selling soda in the United States, but its calorie-free cousin has to give up its silver medal: Regular Pepsi is now the #2 seller out of all fizzy non-alcoholic drinks, following an overall trend against diet sodas. [More]

(JY O'Reilly)

The Impossible Quest For A Low-Calorie Soda That Tastes Good, Seems Natural

Teams of scientists all over the world are working to harness compounds from a South American plant to solve one of the greatest challenges of the modern world. No, they’re not working to cure cancer or invent a car that runs on maple syrup. Scientists all over the world are trying to create a sweetener that’s calorie-free and considered “natural,” but is also palatable. [More]

(Robert Fairchild)

Coke Reverses 10 Years Of Sagging Sales By Slapping Names On Bottles

To quote Stephen Sondheim, you’ve gotta get a gimmick if you want to get ahead. Just ask the folks at Coca-Cola who managed to briefly reverse a decade-long trend of declining Coke sales simply by slapping various people’s names on their bottles and cans. [More]

Jose Roitberg

Stevia-Sweetened “Coca-Cola Life” Will Bring Its Silly Name To U.S. Shelves This Fall

The race to launch a mid-calorie soda that appeals to a wide audience continues, as does the trend of giving these new drinks stupid, stupid names. Following in the footsteps of Pepsi Next and Dr. Pepper TEN, the Coke folks are reportedly bring Stevia-sweetened Coca-Cola Life stateside in the coming months. [More]

Supreme Court: POM Wonderful Can Go Ahead And Sue Coca-Cola Over Lack Of Pomegranates In Its Juice

Supreme Court: POM Wonderful Can Go Ahead And Sue Coca-Cola Over Lack Of Pomegranates In Its Juice

POM Wonderful snagged a legal win today in one of its two ongoing cases: The U.S. Supreme Court sided with the juice maker in its decision, which said that POM can proceed with a lawsuit alleging that the label on Coca-Cola’s “Pomegranate Blueberry” is misleading because most of the drink is actually made of grape and apple juice. [More]


Coke Ad Suggests Maybe You Should Pay For That 140-Calorie Soda With Some Exercise

Either Coca-Cola is crazy like a fox or just the kind of crazy that means showing people exactly how long they’ll have to exercise in order to work off the calories in a 16-ounce can of Coke. Speficically, its new campaign points out that it takes the average person 23 minutes of cycling to “pay” for those 140 calories, at which point a Rube Goldeberg-esque device will deliver the goods. [More]

Coke And Mentos Geyser Tests The Limits Of A Condom

Coke And Mentos Geyser Tests The Limits Of A Condom

It probably isn’t necessary for us consumers to test the structural integrity of our condoms, but this video published last week features a bold Italian experimenter doing just that. [More]


Soda In A Pod? Coke Buys Stake In Green Mountain Coffee To Make Its Dreams Come True

The thing about bandwagons is that anyone can hop on’em. You just need to have the right resources and the wherewithal to hitch yourself up there. Coca-Cola just bought what it needs to join the single-serving pod revolution, snapping up a 10% stake in Green Mountain Coffee so it can start working on its own system for making cold drinks at home. [More]

UK Bans Coca-Cola Ad Showing You How To Burn Off Calories From Soda

UK Bans Coca-Cola Ad Showing You How To Burn Off Calories From Soda

Earlier this year, Coca-Cola began running TV ads here and in the UK showing you all the fun activities you could do to burn off the extra calories you consumed while chugging down a Coke. But regulators overseas have since banned one version of the ad saying it misled viewers into thinking they could work off a can of soda with a lot less exertion than is actually required. [More]


Coca-Cola’s New Personalized Bottles Bumming Out People With Uncommon Names

By the time I was perhaps 7, I knew that approaching the rack of personalized license plates at the gift shop with even the tiniest shred of hope was a mistake. There would be no Mary Beth on there, only Mary, Tiffany, Jessica, Heather and other common names. That feeling of hopelessness is spreading now in various corners of the globe with Coca-Cola’s new campaign touting personalized soda bottles. [More]

(11Alive News)

Is The Real, Super Secret Coca-Cola Recipe For Sale On eBay?

The Legend Of The Super Secret Coca-Cola Recipe is thus: It’s like, super secret — as denoted by the legend’s name — and is kept hidden away in a safe at the World Of Coca-Cola museum in Atlanta so no mustachioed villains from PepsiCo or elsewhere can twirl said facial hair diabolically and then steal it. Only a few employees at a time are rumored to know the formula. But one self-described treasure hunter says not only did he find it, he’s putting it up for sale on eBay. [More]

(Paxton Holley)

Coca-Cola Says It Will Stop Marketing To Kids

Being the nation’s largest soft-drink company, Coca-Cola has found itself the target of criticism from some lawmakers, regulators, public health advocates, and parents about sugary drinks’ contribution to America’s expanding waistline. Today, the company announced several goals intended to shake that stigma, including a promise to stop marketing directly to children. [More]

Mystery Solved: Why Walmart Thinks A Bottle Of Sprite Is A ‘Meal’


On Monday, we shared a reader-submitted photo of a shelf of two-liter soda bottles with some baffling signs. Coke, Sprite, and their diet varieties were declared “Wholesome, Healthy, and Delicious” and “Easy convenient meals.” Delicious and convenient, maybe, but they certainly aren’t wholesome, healthy, or meals. But reader Mindy snapped this picture at Walmart yesterday that might explain where the “meals” shelf tag came from. [More]

(Omer Wazir)

Coroner Concludes Woman’s 2 Gallon A Day Coca-Cola Habit “A Substantial Factor” In Her Death

When a New Zealand woman died in February 2010, her family swiftly pointed fingers at her 2.2 gallon a day Coke habit. Not the white powdery stuff, the drinkable, cola-y stuff. And although it’s taken three years, a coroner has found that the beverage was a major factor in her death. Coca-Cola had pointed out last year that too much water is bad for you as well, so it’s not surprising that the company disagrees with the ruling. [More]