Do you yearn for chocolate, yet find most of it is full of saturated fat and depressingly lacking in essential vitamins? Well, meet Al Nassma camel-milk chocolate, the self-styled “Godiva of the Middle East”, coming soon to America, Europe, and Japan.
Fork over your personal information and the Mars chocolate company will snail mail you a free coupon for one full-sized Mars candy bar in 6 weeks. We mentioned this in Morning Deals in May, it’s still going on, and will continue on Fridays through September. They’re calling it the “Real Chocolate Relief Act,” a tie-in to two different news stories: 1) Economic bailout plans and 2) Some corner-cutting candymakers not using 100% cocoa butter and putting more oil inside – a basterdization known as “mocklate.”
Mars didn’t really think through their “free chocolate” offer and the server stampede it would inevitably cause. If you had rotten luck this morning but still insist on getting a free candy bar coupon via snail mail in six weeks, try the site now; I just did and was able to get a coupon without any delay (less than 2 minutes total time on the site). [realchocolate.com]
Justin sent us this photo of his neighborhood Associated Supermarket in NYC, where a printing error on the latest sales posters didn’t stand in the way of putting them up. We guess it was cheaper to just run around throwing handfuls of cocoa powder on everything than to reprint them.
A woman in Atlanta bit into a blue peanut M&M and discovered a tiny, blackened bone, probably from a nut obsessed animal who crept into the M&M to eat the peanut, then died of remorse. A Mars rep told the customer it was probably just a peanut twig. Whatever; by our estimations, this animal is most likely smaller than a peanut M&M, but has a comically wide and very short neck. Hmm, maybe we should instead ask an expert to deduce where this bone came from, which is what the customer did.
Since we wrote about Hershey’s reformulating some of their products into “mockolate” that can’t legally be called “milk chocolate,” the story has been getting some play in the media, prompting Hershey to respond to the controversy. So, why did they reformulate their candy? Because you like fake chocolate better!
Well, we’ve been saying it would be more honest to just raise prices instead of shrinking the product, and Hershey has taken us up on that. On Friday, only months after a 13% hike back in February, Hershey announced a price increase of 10-11% across the product line, citing higher costs for ingredients.
The Candy Blog noticed that Hershey’s “Kissables” have been reformulated, and can no longer be legally labeled “milk chocolate” because of FDA regulations. The new package looks the same, except for the ingredients and the label which now says “Chocolate Candy” instead “Candy Coated Milk Chocolate.”
We’ll admit that it would look a little sad to advertise a single lonely almond on the wrapper of the .6 oz Almond Joy. But printing “Coconut & Almonds” on the front, including an illustration of two almonds next to the text, and then referencing “almonds” in the ingredients list, looks a little misleading when you open the package and see one lonely nut lump on your candy. (Thanks to James!)
The Justice Department is investigating price fixing in the chocolate industry. Mars, Nestle, and Cadbury were contacted after a preliminary analysis showed that the 100 Grand bar actually cost far less than advertised. [Slashfood]
Whole Foods is recalling its 365 Organic Everyday Value™ Swiss Milk Chocolate Bars with Rice Crisps, 3-ounce size, with a Best If Used By date of 11/21/07, because the batch may contain undeclared hazelnuts, walnuts, and pecans. [FDA]
Kraft is recalling 23,000 cases of Baker’s Premium White Chocolate Baking Squares after FDA testing “detected the presence of salmonella in some 6-oz. packages.” So far no illnesses have been reported, so if you’re the opportunistic con-artist type, you’ve got a shot at being first-to-media on this one. [Reuters
Green tea Hershey’s Kisses, diabetic-friendly sprays that taste like ice cream, chewy Lemonheads and Atomic Fireballs: the candy industry’s All Candy Expo was held in Chicago earlier this month, and over 2,000 new products were revealed, many of which reflect consumers’ current fondness for low-calorie snacks, portion control, and energy-boosting products.
Vosges makes a chocolate bar with actual bacon in it, while a mom & pop company offers powdered peanut butter that you can add to anything you like (and has 75% less fat than regular peanut butter). [Washington Post]