If you happen to be in the midst of enjoying a Chipotle burrito with antibiotic-free meat and a dollop or two of sour cream, enjoy it, because it’s not gonna come cheap in the future. Not that Chipotle’s fare is cheap now, compared to standard fast food fare, but that “premium” level of ingredients costs the company a pretty penny and unfortunately, those costs are rising. [More]
This year instead of a free burrito, showing up to Chipotle on All Hallow’s Eve wrapped in tin foil will only score you a discounted $2 burrito. “It cost us a fortune,” Mark Crumpacker, Chipotle’s chief marketing officer told Advertising Age. “And it wasn’t doing a whole heck of a lot for me from a marketing perspective.” Expensive + ineffectual, seems a good reason to stop doing something. [More]
Tanner says Chipotle hooked her up big-time after she bought a burrito bowl in San Francisco only to have the bowl come apart and splattered all over her purse. [More]
Yesterday, a magical new application appeared in the iPhone App Store. What did it do? Well, it allowed you to order burritos from Chipotle (for pick-up). From your iPhone.
Hardee’s new Country Breakfast Burrito contains two egg omelets packed with bacon, sausage, diced ham, cheddar cheese, hash browns and sausage gravy… and 920 calories. We’ve never eaten two omelets in one sitting, and hope to never have to.
Daniel reports receiving a very flawed Chipotle burrito for lunch today. The preparers failed to strain the liquid in his salsa, causing his burrito to ‘flood.’ Despite ‘visual communication of disappointment,’ the handlers sent it for wrapping.