Sports Illustrated has thought of a clever way to boost its subscriber rate among the younger demographic — give away the consistently bestselling Madden NFL video game with a subscription. For a $50 28-issue subscription you get Madden NFL 10 on any current system. And you also get a bonus NFL Films DVD.
Sports Illustrated Offers Alluring Bribe To Potential Subscribers
By August 4, 2009
U.S. Airways Offers Employees $100 Bonus For Meeting Baggage Goals
By December 11, 2007
U.S. Airways has something of a problem when it comes to transporting their customers’ belongings. They’re just not very good at it, particularly in Philadelphia.

