Each year Fortune magazine does a survey to determine America’s most admired companies. We took a look at their data and found the top 10 most admired companies for the quality of their products and services. We also found the least admired.
The guy who won a BMW for $60k on eBay only to have the dealership back out is chaffing at the conditions the dealership imposed after the two, following an international onslaught of criticism, came to terms. The two conditions the dealership asked for were 1) That Ken not sell the car for a certain number of years after he bought it and 2) That Ken has to go around to all the internet sites that picked up his story and tell them that the dealership worked out the deal. Ken’s lawyer was able to get the first one struck but Ken really doesn’t like the second one, especially after the following quote from the dealership appeared in the Journal-Star, “These bloggers out there, they have lots of time on their hands to do this.” To this, Ken wrote, “I got placed under the impression that the dealership really isn’t sorry for anything they have done here. Their attitude, it seemed was that I am to blame for the firestorm that culminated, implying that I wasn’t being proactive enough in getting the word out…I had no intention of becoming a pawn for this dealer, not after the way they treated me!” For their part, the dealership says they are ready to sell the car at the agreed-upon price once they receive payment from Ken.
Poor guy. Buys a 2000 540 Bimmer and while he’s driving home, it catches on fire. Some sort of thermostat failure. At first, he was screwed. Commerce, his insurance company, wouldn’t pay for it because they say they don’t cover mechanical failure, and there was no flame. “No flame, no claim,” was their clever explanation. BMW said there were no recalls or faulty parts for that model and so they weren’t going to do anything either. Then the BMW owner posted his complaints on an online message board, got a lawyer, and filed a complaint with the State Insurance Commission. All of a sudden, magically BMW now sends out an engineer to the guy’s house and found that yes, the car had failed. BMW offered him enough of a settlement that he no longer feels queasy about buying BMMs in the future. Ah, the power of putting your dukes up.
Poor Raquel. She only wanted to return her leased BMW. Following instructions to bring her car to any authorized dealership, she arrived at Brecht BMW in San Diego. Brecht’s manager refused to accept the car, a decision he conveyed by screaming in front of her kids, threatening to call the police, and telling her to “go back to Volkswagon” because she didn’t “deserve to own a BMW.” Raquel writes:
As far as the finished product is concerned, The Consumerist is a big fan of BMWs. Sure, there are the occasional hare-brained mistakes like iDrive, but even those missteps seem to be born of an attempt to improve the driving experience. Plus their cars go really fast around corners, our favorite variety of road.