Blockbuster + Circuit City = "Exclusive Content and Content-Enabled Devices"

Blockbuster + Circuit City = "Exclusive Content and Content-Enabled Devices"

Blockbuster has recently drawn the ire of movie enthusiasts by inking “exclusive” rental deals with the likes of IFC. The upshot of this deal is that Blockbuster will retain the exclusive physical rental distribution rights for IFC titles for three years after each street date. Why is this important? Because Blockbuster CEO Jim Keyes wants to buy Circuit City for the following reason: