big-mac
—>Pardon me if I'm late to the party and all of you readers in the test markets (and Canada where it has been available since March) have been happily eating these things for months — but it has just come to my attention that McDonald's is testing a Big Mac "Snack Wrap." This is apparently code for Big Mac Burrito, which no one would eat if you actually called it that. More »
—>Sure, McDonald's operates all over the world now, but that doesn't mean that everyone can afford their products easily. As proof, The Economist has spent years updating its Big Mac Index, which uses the local price of the McD delicacy to estimate the purchasing power of consumers in about 120 countries. Recently, UBS cooked up its own twist on the index, calculating how many minutes the average person would need to work at their job in order to earn that precious, precious Big Mac. Predictably, a worker in Nairobi must work the longest—over two hours—while a worker in Chicago would only need to work 12 minutes. More »




