Consumerist Shames Best Buy Into Rebranding Optimization?

Consumerist Shames Best Buy Into Rebranding Optimization?

If you’re even a semi-regular reader of Consumerist, you probably remember back in January when we blew the lid off Best Buy’s overpriced and unnecessary computer “optimization” deal. Well, that report has caused Best Buy to make changes to their optimization offering — problem is, all they’ve changed is the name. [More]