(SA_Steve)

Barnes & Noble’s Online Price Match Policy Still Confuses Customers, Drives Them Away

“Barnes and Noble apparently hates money,” Travis wrote in the subject line while e-mailing us about his most recent shopping experience there. Well, that can’t be: we thought that all stores liked more business and more money, unless they’re massive anti-capitalist pranks like Sears or Lenovo. He stopped by his local Barnes & Noble to use a coupon while getting human interaction. That’s when he collided with Barnes & Noble’s price matching policy. [More]