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Worst Promotion Ever Causes Riot In Union Square As Hipsters Fight For Cash-Wrapped Tomatoes

Cash Tomato, a would-be YouTube! competitor, tried to drum up free advertising by handing out tomatoes wrapped with wads of cash in New York’s Union Square. The event was scheduled to kick-off yesterday at 2:29 p.m. to honor the leap year with giveaways of up to $29. Predictably, a riot ensued as a mob of over 100 overwhelmed the three workers dressed as tomatoes who were holding the cash. Video of the riot, after the jump.