Descendants Of Women Who Appeared As Aunt Jemima Suing For $2B, Share Of Brand’s Revenue

Descendants Of Women Who Appeared As Aunt Jemima Suing For $2B, Share Of Brand’s Revenue

Descendants and heirs of women who were reportedly the inspiration and faces of the Aunt Jemima pancake mixes and syrups over the years are suing Quaker Oats, the current owner of the brand, saying they deserve $2 billion and a share in any future money made from sales of the breakfast brand. [More]

Badvertising History Lessons: Women Can’t Drive, Men Can’t Bake, Fancy Cheese Is A Requirement

Badvertising History Lessons: Women Can’t Drive, Men Can’t Bake, Fancy Cheese Is A Requirement

Let’s face it: The past was terrible. Sure, wax on about the “golden era” and pine nostalgically for the “good old days,” but if we can learn anything from advertising in days gone by, it’s that sexism sells. In an effort to show how far we’ve come and take a bit of shine off the past, we present Consumerist’s Badvertising History Lessons. This week, sexism is an equal opportunity -ism. [More]

Mystery Pancake Recall: ….And The Winner Is Salmonella!

Mystery Pancake Recall: ….And The Winner Is Salmonella!

The Quaker Oats Co. said Tuesday it is recalling a limited number of Aunt Jemima Pancake & Waffle Mix products because of potential salmonella contamination from raw or undercooked ingredients.

Aunt Jemima Worm Horror

Aunt Jemima Worm Horror

Poor Aunt Jemima can’t catch a break. First she is created whole cloth to remind middle class white children how nice it was back when our families could afford slaves. Then she has to serve her ungrateful, illusory masters meal worms.