You can’t really blame reader Nathan for thinking that Beck’s beer comes from Germany. Until just a few years ago, it was an import. Then InBev, the brand’s owner, acquired Anheuser Busch, and with that lots of breweries in the United States. Breweries where they might as well make InBev-owned brands, since most consumers won’t be able to tell the difference. Or so they thought. [More]
As the company behind Bud Light, the official beer of the National Football League, Anheuser-Busch InBev has some major pull in professional football. Which is why the company has some strong words for the NFL over recent reports of domestic violence off the field and how the league has handled these situations. Not well at all, basically. [More]
More than 1,000 contest winners flown into Crested Butte, CO, for a Bud Light commercial were stuck in the fictional town of Whatever, USA, last night, as their numbers apparently overwhelmed the local airport and caused some to miss their flights. The lesson here being, you can NEVER leave the party. [More]
A beer can is a beer can is a beer can — it’s cylindrical and contains beer, and you hold it in your hand in order to drink the liquid inside. We haven’t done much thinking on the matter, but over at Anheuser-Busch a lot of brains have been bent on well, bending the traditional can into a new shape. Why? Because it looks like a bow tie, see, and Budweiser’s logo is also a bow tie. So, yeah. [More]
It’s Monday afternoon, so what better way to commemorate the joy of being back to work than with a WCIA battle between two companies intent on ruining your good times. [More]
Last summer, Anheuser-Busch InBev NV continued its attempt to buy every beer in the bar by buying a controlling interest in Grupo Modelo, the folks behind Corona, Modelo, and Pacifico, among others. But today, the Justice Dept. decided that AB InBev might be getting too drunk on beer company acquisitions. [More]
Talk about feuds — A small brewer in the Czech Republic, Budejovicky Budvar, has been fighting with Anheuser-Busch (now part of AB InBev) over a name that’s very familiar the world over for 106 years. Who knew? It’s an important battle for the small state-owned brewers because AB InBev is no longer so pleased with the last agreement and wants to butt into what had formerly been Budejovicky Budar’s market. [More]
After a brewing battle, Coors Light is celebrating as they’ve passed up Budweiser in 2011 for the No. 2 selling beer in the country. Bud is the only full-calorie beer in the top five, so to lose ground to a lighter offering is kind of a big deal. [More]
Fans of Chicago-based brewery Goose Island have reason for concern after today’s announcement that Anheuser-Busch InBev is set to purchase the company in a deal worth $38.8 million. [More]
Sunday night’s thrilling thrashing of Peyton Manning and the Indianapolis Colts at the hands of the New Orleans Saints in Super Bowl XLIV wasn’t just the most-viewed show in TV history, with over 150 million people tuning into the CBS broadcast, it was also the most advertising-heavy Super Bowl in the history of the football season’s grand finale. [More]
Three years ago, the Belgian brewing company that just acquired Anheuser-Busch, InBev, sold Rolling Rock to AB. Now they’ve got it back again… and want to sell it. Anyone looking for a beer brand?
No more free beer at Busch theme parks. Anheuser-Busch InBev, the world’s largest brewer, will no longer offer free beer at its theme parks, which include Busch Gardens and SeaWorld, due to the “limited appeal” of free beer.
It seems that $70 a share was enough for Anheuser-Busch — the brewer agreed to sell itself to Belgian beer giant InBev over the weekend. The new company will be called Anheuser-Busch InBev, and its board will have room for two former A-B executives, including A-B CEO, August A. Busch IV.
Anheuser-Busch says that is going to fight a takeover bid by Belgian brewer InBev by cutting staff and finding savings of over $1 billion, the St. Louis-based brewer announced today. They also plan to increase profits and repurchase stock.
Missouri governor Matt Blunt has sent a letter to the Federal Trade Commission, “asking for a federal review of the proposed sale of Anheuser-Busch Cos. to Belgian brewer InBev,” says the AP. Blunt is concerned that allowing the maker of Becks and Stella Artois beers to buy the St. Louis-based brewery could create a “near monopoly” in the US beer market, and that it would damage the Missouri economy.
Attorneys general in several states have subpoenaed documents from A-B and Miller as part of an investigation in to the marketing of caffeinated alcoholic energy drinks, says the AP.
Anheuser-Busch is pouring Spykes down the drain less than a week after twenty-nine state attorneys general asked the brewer to warn customers that mixing Spykes with caffeinated beverages could be dangerous. The AGs also expressed concern that the colorful alcoholic flavor shots encouraged underage drinking.
“Due to its limited volume potential and unfounded criticism, we have ceased production of Spykes,” Anheuser-Busch said in a statement, in which it added that Spykes was the lowest alcohol content product in its market segment.
The decision, announced by Anheuser-Busch CEO August Busch IV, was heralded by Connecticut AG Richard Blumenthal as a “significant victory in the fight against underage drinking.” Sorry, kids. — CAREY GREENBERG-BERGER