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sharkgate
Rest In Aquatic Peace, little guy. (via PETA)

Kmart Admits It’s Pretty Bummed Out About The Shark That Died During Its Ad Shoot, Too

By Mary Beth Quirk March 15, 2013

We were so sad yesterday about the white-tipped shark that died after being shipped across the country to star in a Kmart commercial shoot that we weren’t even able to make any jokes about the company jumping the shark. And when we skip obvious puns, the sadness is real. Plenty of our readers expressed sadness on Twitter recently, and it seems that somber feeling goes for Kmart, as well. [More]

i haz a sad
(improbcat)

Shark Dies After Being Put In A Backyard Pool For Kmart Commercial Shoot

By Mary Beth Quirk March 14, 2013

UPDATE: Kmart has issued an apology and a statement of being generally bummed-out by the shark’s death. [More]

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