Alan Rappa

It’s Time To Start Treating Video Game Industry Like The $21 Billion Business It Is

The majority of video games in the U.S. are purchased and played by adults. The largest titles make money that Hollywood films could only dream of raking in, and the biggest players in the industry run multibillion-dollar multinational operations that employ thousands of people. Yet many consumers still think of gaming as a kid’s thing that doesn’t merit serious consideration or scrutiny. In an age where our culture recognizes previously sniffed-about industries like professional sports as much more than child’s play, it’s time to get over that same hump about video games. [More]

Call Of Duty Subscription Service Will Cost $50 A Year, Include Downloadable Maps

Call Of Duty Subscription Service Will Cost $50 A Year, Include Downloadable Maps

Activision Blizzard has managed to pump up Call of Duty to a Goliath-like status in online gaming for the past several years, so it was only a matter of time until the publisher thought of a way to sap more money from dedicated players. Its answer is Call of Duty Elite, a service that offers stat-tracking, group management and social features for $50 a year. The fee also covers downloadable map packs that non-members will have to buy individually. [More]

Next Call Of Duty Will Ask Gamers To Pay Monthly Fee

Next Call Of Duty Will Ask Gamers To Pay Monthly Fee

The publisher of the Call of Duty video game series is attempting to cash in on its massive popularity by rolling out a new service later this year, tied to upcoming game Modern Warfare 3, that will ask players to respond to the call for a monthly fee. The long-rumored service, dubbed Call of Duty Elite, won’t restrict non-payers from online competition, and instead will take the PlayStation Plus route of appearing to offer additional content rather than holding existing benefits hostage. [More]

Reports Of Guitar Hero's Death Were Slightly Exaggerated

Reports Of Guitar Hero's Death Were Slightly Exaggerated

February was a dark time for video game publisher Activision Blizzard, which announced layoffs of 500 along with the shelving of its overused Guitar Hero brand. [More]

Activision Blizzard Halts Guitar Hero Franchise, Will Lay Off 500

Activision Blizzard Halts Guitar Hero Franchise, Will Lay Off 500

Gamers who buy the annual Guitar Hero releases will have some extra spending money this year, because publisher Activision Blizzard announced it will release no music games in 2011. [More]