Skyy vodka issued a crass press release declaring their support for the Treaty of Guadalupe Hidalgo in response to an ad from rival Absolut that featured pre-Mexican-American War borders. We had no problem with the ad. We put up a poll. A majority of you had no problem with the ad. Not Skyy, though! They’re drunk with outrage and felt compelled to “[decry] Absolut vodka’s suggestion to redraw North [America’s] map.”
Swedish vodka maker, Absolut has pulled a controversial advertisement that showed a map of the United States and Mexico as they were before the Mexican American War. The advertisement read “In An Absolut World.”
Absolut is running an ad in Mexico that some in this country are finding offensive because it favorably depicts our borders as they existed before the 1848 Mexican-American war. We’re going to bite and talk about the ad even though it means that the advertisers win and America dies just a bit more.
Vodkas may be tasteless, but perhaps none so more than Absolut New Orleans, whose profits will be donated to help rebuild the Ground Zero of the South. Tagline? “One Spirit Brings Back Another.” [Copyranter]