a movie a day

AMC Theatres To Test Monthly Subscription Packages To Lure Moviegoers

AMC Theatres To Test Monthly Subscription Packages To Lure Moviegoers

We first told you about MoviePass — a subscription service that gives you access to a movie a day for a set monthly rate — more than three years ago. And while the service has managed to evolve and stick around, it hasn’t been able to convince the major theater chains to partner with it. But now MoviePass and AMC, the country’s second-largest theater operator, have announced a plan to test the service to see if people are willing to pay $35-45/month for regular trips to the cinema. [More]