If you live in the Houston area, you can now use your mobile phone to redeem coupons for JCPenney through a trial-partnership with Cellfire. You have to register with Cellfire in order to receive the promos via SMS or email, and if you register today you’ll receive a mysterious “$10 in$tant gift” [sic].
Last month, the New York Times Magazine ran a fascinating story by Lisa Katayama about the popularity of body-pillow girlfriends in Japan. Apparently, an unknown fraction of men – a subculture of a subculture – adopt “2-D” lovers as a substitute for the real thing. They take them out to restaurants, treat them tenderly, and bring them home to bed at night.