• infomercials

    HOW TO: Make A Fake Infomercial

    Dateline created an anti-wrinkle pill made completely of Nesquik.

    They then hooked up with infomercial producers, actors and a licensed dermatologist to create an authentic looking infomercial.

    The documentation is a fascinating look into an industry that preys on consumer's dreams and ignorance.

    The FTC only prosecutes an average of five cases against false infomercial advertising a year. The infomercial industry makes an average of 2 new commercials a day, over 700 a year.

    Contact the FTC and ask them to prosecute more false advertising infomercials, and issue heavier fines. — BEN POPKEN

    From the inside out [Dateline]

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