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Best Buy Cease And Desists Blogger For Reporting Someone Else's Parody

improveverywhere.jpgOk, so there's these guys called Improv Everywhere and they like to do mass coordinated pranks inside stores. They did one where they sent a whole bunch of people in blue polo shirts and khakis to go to Best Buy and stand around. Genius. Anyway, they made some Tshirts that parody the Best Buy logo. Unfortunately, they're selling them, so they're infringing on Best Buy's intellectual copyright. They get a cease and desist letter. Fair enough. Where it gets freaky is that Laughing Squid blogged about their Tshirts, and Laughing Squid got a cease and desist letter too. Bwuh? Best Buy PR said the problem was that Laughing Squid wasn't "reporting" but was "promoting." Ok... So bloggers aren't journalists now, we're promoters? Duly noted. We'll get right on ordering kilos of coke and cutting up our enemies and dumping them in the East River.

Best Buy Cease & Desist Letter [Laughing Squid via BingBoing]

7:10 PM on Tue Dec 11 2007
By Ben Popken
3,421 views
52 comments