logos

Federal Judge Rules That Political Activists Can Use Company Logos
By Phil Villarreal on May 11, 2011 3:30 PM  
Political activists who use company trademarks to protest business practices often face lawsuits from offended organizations, but a ruling by a federal judge in Utah may stifle such suits because they violate First Amendment rights. More Â»

Logos Redesigned For What The Company Actually Does
By Ben Popken on May 4, 2011 11:00 AM  
For fun and whimsy, graphic designer Viktor Hertz took a crack at reworking some famous company logos so they more accurately depict what the company is all about. C'mon, let's get real people. YouTube is not about putting "you" on the "tube" — it's the world's largest repository of cat videos! The rest of the satire, more of which can be found here, speaks for itself. More Â»

Urban Outfitters Unveils Snazzy New Logo
By Phil Villarreal on November 10, 2010 9:15 AM  
Perhaps jealous of all the publicity The Gap received when it unveiled its dopey, short-lived new logo, Urban Outfitters unveiled this beauty of its own. More Â»

Gap Scraps Crap Logo
By Chris Morran on October 12, 2010 11:53 AM  
This might be some kind of record. Only a few days after The Gap unleashed its spare new logo to a rousing chorus of boos, the clothing retailer has backtracked and ditched the updated branding entirely. More Â»

To Make A Good Lady Logo, Choose A Squiggle, Tree, Ribbon, Or Spiral
By Ben Popken on September 22, 2010 4:00 PM  
If you're going to make a logo for some kind of lady group, you have four leitmotifs to choose from: squiggle, tree, ribbon or spiral. In her entirely .jpg-based essay, artist Shana Moutlon looks at how we reinforce gender stereotypes through bad logo design. More Â»

"Elite" Shoppers Ignore Logos, Focus On Subtle Signals
By Carey Alexander on July 31, 2010 10:30 PM  
Listen hun, your Gucci bag and Burbury scarf aren't fooling anyone. Sophisticated shoppers, the ones you're pretending to be, they know better. According to a recent study, the elite among us skip past the logos and instead focus on subtle cues like distinctive designs and details to figure out who's truly high brow. More Â»

World's Worst Logos
By Chris Walters on October 2, 2009 9:02 PM  

—>As part of our stand against Christmas Creep, we want to celebrate the actual upcoming holiday by lobbing some pretty frightening images at you from the website Your Logo Makes Me Barf. Take this alarm sign, for instance. The obvious chills come from recognizing what they're walking into, but then you notice the kid figure and the term "young alarm" and, wait, wtf?  More Â»

Flickr People Really Don't Like The New "From Yahoo!" Logo
By Meg Marco on September 24, 2009 8:59 PM  

—>You may have noticed that Flickr recently updated their logo to include "From Yahoo!" If you're at all familiar with Flickr, you can probably guess how well this is going over with the users.  More Â»

Target Advertises To Overhead Planes, Orbiting Satellites, Alien Life Forms
By Laura Northrup on May 12, 2009 1:26 AM  

—>Joshua sent us this link to the Google Maps aerial view of a Target store in Alexandria, Va. There's something to be said for branding, advertising, and taking advantage of unused space, but maybe a giant bulls-eye isn't the logo to start with.  More Â»

Jack In The Box Brand Redesign Makes Juvenile Humor Much Easier
By Chris Walters on March 10, 2009 9:44 PM  

—>I've always thought "Jack in the Box" was a weird name for a fast food restaurant, but this new branding approach the company is rolling out in San Diego—where Jack HQ is located—seems like a step back. By isolating "Jack," so much, they're going to be sending immature people everywhere into fits of smirking. I keep imagining commercials with taglines like: "It's time for a little Jack," or "Hungry? Jack it!" Other than that, is it just me or does it look incredibly retro?   More Â»

Stop & Shop is getting a makeover. The new logo features "a yellow bowl with three colorful halves that can be interpreted as bowls of fruit, bread or ingredients, the company's spokesperson said." She also said that the new logo "shows customers that we’re making changes and committed to providing great food and meal solutions at low prices everyday.” Meal solutions! Alright! That sounds delicious! [Boston GlobeMore Â»

Does Sigmund Freud Do Graphic Design For SunnyD?
By Meg Marco on August 13, 2008 1:59 PM  

—> Reader Kyle would like to share his thoughts on the redesigned "SunnyD" logo:  More Â»

This New Walmart Logo Looks AWFULLY Familiar
By Alex Chasick on July 10, 2008 4:43 PM  

—> Is Walmart channeling Kurt Vonnegut? When Walmart unveiled its new logo last week, there was only one thing we thought of when we saw that logo.  More Â»

Christian Group Calls For Boycott Over Titillating New Starbucks Logo
By Jay Slatkin on May 16, 2008 12:47 PM  

—>According to the Star Tribune, Starbucks recently decided to resurrect its original bare-breasted mermaid logo, much to the dismay of the Christian group, "The Resistance," who is calling for a national boycott. The logo, based on a 16th Century Norse woodcut, will be on Starbucks cups for at least a few more weeks and will be the permanent logo for Pike Place bags of coffee. According to the Christian group, the logo "has a naked woman on it with her legs spread like a prostitute," and that "the company might as well call themselves Slutbucks." We didn't even know that mermaids had legs. More, inside...  More Â»

Starbucks To Sue Small Michigan Coffee Shop For Trademark Infringement
By Meg Marco on November 12, 2007 5:17 PM  

—> Better not use a green circle for your coffee shop logo because Starbucks has lawyers and they'll sue ya. Conga Coffee & Tea, a small two-store operation in Michigan, is being threatened with a lawsuit because their logo bears "striking resemblance" to Starbucks' famous mermaid logo. At least that's what Starbucks says.  More Â»

Video Of Old TV Production Company Logos
By Meg Marco on September 17, 2007 8:48 PM  

We're inexplicably drawn to this sort of thing. Maybe it's our fascination with marketing and advertising. Maybe it's nostalgia for Ubu. He's a good dog.   More Â»

A reader at Neatorama reveals the dark Masonic secret of the Toblerone logo: a hidden bear! If you look closely at the mountain that's on every bar of Toblerone chocolate, you can see a bear standing on his hind legs. It also looks like there's a goldfish cracker near the base of the mountain, but that might just be because we're hungry. [NeatoramaMore Â»

Did Elizabeth Arden/Britney Spears Steal A Fundraiser's Logo?
By Meg Marco on August 22, 2007 7:25 PM  

—> Hey lazy graphic designers everywhere, when you need a logo you can just steal one from a charity fund-raising site.   More Â»

Whoever Dies With The Most Logos, Wins
By consumerist.com on April 25, 2007 1:37 AM  

—>Logos are company's magic emblems, iconic tokens claiming territory like wolf urine. Copyranter spotted the above exemplar:  More Â»