Back in early ’08, to promote their new line of pasta primavera items, Domino’s rolled out a screechy-voiced CGI rigatoni that raps about the joys of oven-baked pasta, reports SoGood. “Pasta Dude” some rhymes, then he busts out some dance moves that look like he’s bending over an imaginary dance partner and slapping them across the rear. This, apparently, was cause for controversy.
If you’re down in the dumps and have nowhere else to turn, consider this collection of congratulatory remarks dubbed over applause. Only $24.95! But wait, if you order right now, you’ll also get some, uh, pewter puzzle pieces?
Know what needs to come back? Great Moments in Commercial History. If you’d like to nominate a commercial for this prestigious weekly award, please send a link to the commercial along with a paragraph explaining what the commercial means to you. Please, please check our archive to make sure that we have not already featured your favorite. Send your email to firstname.lastname@example.org and put “Great Moments” in the subject.
The economy is ‘sploding so that means it’s infomercial mating season. Prices for airtime are dropping as bigger advertisers pull their spots, so the Billy Mays of the world are now getting slots during 30 Rock commercial breaks. At the same time, more people are watching TV because they don’t have money to go out and it helps anesthetize them to the pain of reality. Thus, the rise of the ShamWow and the Snuggie, a super slurping sponge cloth, and a blanket with arms, respectively. Let’s take a closer look.
Who would have ever thought that a low-budget infomercial touting an egg-shaped device home pedicure device with “100 precision microfiles” might be deceptive in some way? Not, apparently, its actors, two of whom are suing the makers of “PedEgg.” The thespians say they PedEgg told them the commercial would be internets-only. Instead, it’s on the national airways. We don’t care about that part. Rather, we chuckle over the suit’s revelation that PedEgg hired a horror-makeup guy to apply “artificial bumps and discoloration” to their feet to increase the contrast between the “before” and “after” shots. Quelle horreru! Besides their dishonest advertising tactics, someone should also sue PedEgg for the gross-out shot when they dump all the foot shavings in the trash. See the full commercial inside.
Here’s a commercial that demonstrates that even local public access TV has standards that must be met. Fortunately for us, when public access says no, YouTube says “yes.”
The Stay Free! daily blog was watching the telly and nearly spit out its wheatgrass juice when it noticed an ad for a senior care facility in Brooklyn that has blessed its Alzeimer’s ward with a delightful moniker. They call it, “Al’z place.” That marketing decisions strikes us as, shall we say, unfortunate. What’s the message here? “He forgot his name and so did we so we just call him Al.”
If you’d like to nominate a commercial for our weekly series “Great Moments In Commercial History” send us an email at tips [at] consumerist [dot] com. Be sure to put “Great Moments In Commercial History” in the subject. To see other commercials that have been featured in the series, click here.
The ads for Axe body sprays have a cultural debt to be paid to the makers of Hai Karate aftershave, sold from the 60’s to the 80’s. Their whole marketing strategy hinged on the notion that the budget aftershave would turn women into wild maniacs who couldn’t wait to put their hands on you.
This badger is our new favorite thing.
Won’t someone please donate to the “Clothe The Wrestlers Of Pennsylvania” Fund?