For the first time since 1925, Coca-Cola has moved its secret recipe out of a bank vault, and put it on display in the company’s World of Coca-Cola museum in Atlanta. But “on display” doesn’t exactly mean visible, since the exhibit includes its own vault, which is about all visitors will be able to see. [More]
Coca-Cola Nixes Those White Holiday Cans That Freaked Everyone Out
By December 2, 2011
You have grumbled, railed and complained against stark white soda cans and it seems Coca-Cola is listening, as they’ve announced they’ll return normal red Christmas cans next week. [More]
Coca-Cola Helps Put Kibosh On Grand Canyon Water Bottle Ban
By November 10, 2011
Discarded plastic bottles account for around 30% of trash at the Grand Canyon, so in an effort to reduce the amount of waste left behind by the oodles of visitors, the park was all set to launch a ban on the sale of bottled water. But then, after the folks at Coca-Cola voiced their concerns, a top national park official decided to pull the plug on the program. [More]
Five Guys Is First Fast Food Chain To Get Coca-Cola Freestyle Machines
By September 30, 2011
It’s been more than two years since we first wrote about Coca-Cola’s Freestyle soda machines that give customers more than 100 drink options to choose from, but the magical devices have been slow to roll out. But that may be about to change, as the rapidly growing Five Guys burger chain has announced it will be installing the machines in the coming months. [More]
Teen Freed From Coke Machine He Tried To Steal From
By September 28, 2011
The recession continues to inspire people to do stupid crap to avoid paying money. This week’s case in point, the teen who got stuck in a Coke machine after he tried to get a free can of soda. [More]
Blind Taste Test Shows That You Don't Really Prefer Mexican Coke
By September 15, 2011
“What, Consumerist?! Nooo!” I hear you yelling at the screen after reading the title of this post. “I find Mexican Coca-Cola vastly superior. My sweet tooth is too sensitive! My palate is too refined!” That’s probably what the participants in a blind taste test for Serious Eats said, too. But tasters didn’t prefer the fine, refrescotaste of Mexican Coke. They liked one of two things: American coke poured from a glass bottle (even if they never saw the bottle), or American Coke that they were led to believe was Mexican Coke. [More]
25 CEOs Who Made More Than Their Companies Paid In Income Taxes
By August 31, 2011
The Institute for Policy Studies has just released its 18th annual review of U.S. executive compensation and found that 25 out of the country’s 100 highest-paid chief executives actually earned more in 2010 than their companies paid out in corporate income taxes. [More]
Big Soda Sues NYC Health Dept. Over Anti-Pop Agenda
By July 20, 2011
While municipalities around the country continue to talk smack about sugary drinks, often while trying to slap a hefty tax on the beverages, the pop industry has been fighting back in the courtroom. [More]
Coca-Cola Plants Living, Breathing Billboard
By July 8, 2011
Advertising, especially of the outdoor variety, is often viewed as being anti-green, a signifier of befouled outdoor spaces. But this Coca-Cola billboard is trying to turn that image on its head — and sell some Coke while it’s at it. [More]
How Nasty Is Your Bottled Water?
By July 6, 2011
Does your bottled water taste funny? It’s not just that it’s probably only tapwater. Environmental Working Group rated 173 brands of bottled water based on their sourcing information, purification, testing, and how transparent the information on their label and website was. Turns out, some of the biggest brands in bottled water are, well, a little murky. [More]
Coca-Cola Raising Prices 3-4% In July
By June 27, 2011
Just in time for 4th of July picnics, sucking down the sweet elixirs spewed out by Coca-Cola is about to get a little pricier. Citing the rising cost of commodities, the bottling giant announced it’s going to raise prices 2-3% in July. [More]
HFCS-Free Kosher Pepsi Now Available For Passover
By April 11, 2011
Passover starts next week, which means that fans of non-HFCS colas can stock up on 2-liters of soda that eschew any sort of corn-based ingredients in favor of sugar. But while we’ve written about kosher Coke in year’s past this is the first year we’ve noticed that Pepsi is offering a Passover-ready drink. [More]
Should Companies Be Held Accountable For Investors' Personal Lives?
By March 21, 2011
If the personal life of a Fortune 500 CEO starts making headlines, you can be sure that the investors — and maybe even the general public — won’t be able to extricate the person from the brand. But what about when there is a public outcry against one of that company’s major investors? [More]
Diet Coke Unseats Pepsi As #2 Cola Brand
By March 17, 2011
Pepsi has spent decades throwing stones at Coke from its position in second place among the fizzy beverage brands. And now Pepsi will need to toss those stones even farther as the brand has given up its spot to Diet Coke and slipped to third on the list. [More]
Coke Pulls Some Products From Shelves For "Off Taste"
By March 4, 2011
Some retailers in the St. Louis area are being asked to pull a variety of Coca-Cola products off the shelves because of a “slight off taste.” [More]
American Beverage Association Responds To Call For Ban On Caramel Coloring In Cola
By February 18, 2011
Earlier this week, the Center For Science In The Public Interest petitioned the FDA to ban two forms of caramel coloring, claiming that the ammonia and sulfites used in the creation of the products results in allegedly carcinogenic chemicals making their way into the resulting food and drink. Consumerist reached out to Coca-Cola and Pepsi to get their side of the story, but were instead passed on to the American Beverage Association, which offered its own version of things. [More]
CSPI Asks FDA To Ban Caramel Coloring Used In Coke, Pepsi And Other Stuff You Like
By February 17, 2011
Yesterday, the folks at the Center for Science in the Public Interest sent a petition to the Food & Drug Administration, demanding that the “caramel coloring” commonly used in sodas like Coke and Pepsi be banned because they claim it contains a pair of carcinogenic chemicals. [More]
Coca-Cola Says Revealed Recipe Is Not The Real Deal
By February 16, 2011
The internet has been abuzz this week with reports that Coca-Cola’s secret recipe had been inadvertently leaked in a 1979 newspaper story. But the beverage behemoth is attempting to kill that buzz by saying that the revealed recipe isn’t authentic. [More]
