(Ashlee KIeler)

Doritos Reloaded Queso-Coated Nightmare Is Being Tested At Burger King

What’s that? You live in an area where there are no 7-Eleven stores, but you secretly dream of experiencing the convenience store chain’s exclusive Doritos Loaded? The product, which apparently combined the worst features of mozzarella sticks and nachos, could only be found in a few 7-Eleven stores last year. People in other places might have the opportunity to try them now, since Burger King has been testing the cheese bites in a few locations.
[More]

(Burger King)

Burger King Introduces Top-Secret Sauce For Chicken Fries

You’ve surely heard the expression “secret sauce,” but Burger King is taking the idea a little further with their new dipping sauce for chicken fries. The sauce isn’t just secret: it’s so secret that it isn’t on the menu. Of course, it’s not so secret that the company isn’t promoting it on their Twitter and Facebook accounts, but some stores haven’t heard anything about it. [More]

Burger King Celebrates Summer With Mass-Produced Pulled Pork Hoagies

Burger King Celebrates Summer With Mass-Produced Pulled Pork Hoagies

I don’t know about you, but when I think “classic American barbecue dishes,” I think “Burger King.” Except…no, that isn’t really true of anyone, is it? Yet the company still thinks that the mass-production of their “extra long pork sandwich” is a good idea, and is inflicting it on the American public. [More]

Burger King’s Fantastically Creepy King Mascot Is Back

Burger King’s Fantastically Creepy King Mascot Is Back

Have you been counting the days until Burger King’s terribly creepy “King” mascot re-appeared in the brand’s ads? It seems unlikely that any potential customers missed the King, and he’s possibly been slumming behind the counter of a Taco Bell since his spots stopped airing in 2011. Here’s your warning: the King is coming back to your television. Sorry. [More]

Chicken Fries Will Become A Permanent Burger King Menu Item

Chicken Fries Will Become A Permanent Burger King Menu Item

In a recent publicity stunt for cult favorite menu item chicken fries, Burger King dispatched an actual chicken to restaurants to decide whether that location would serve chicken fries that day. This weirdly cannibalistic ritual is now over, because Burger King has decreed that all locations will have chicken fries indefinitely. The downside is that Gloria should probably watch her back now. [More]

(Mike Mozart)

Zambia Will Soon Be The Home Of The Whopper

Burger King has spent this decade changing up its business model and potentially the way the entire fast food business works. Part of their bold strategy has been rapid international expansion with the help of their franchisees. What’s the next big growth market for the chain? Africa. [More]

Burger King Brings Back 15-Cent Chicken Nuggets In Price War With McDonald’s

Burger King Brings Back 15-Cent Chicken Nuggets In Price War With McDonald’s

If you have a massive craving for chicken nuggets, great news out of your local fast-food outlets: the nugget price wars have begun. Kind of. After McDonald’s launched its inexplicable deal featuring a box of 50 nuggets for $9.99, Burger King has fired back, offering the more reasonable quantity of ten nuggets for $1.49. It’s all about attracting foot traffic as fast-food outlets try to get American consumers to come back. [More]

(Burger King)

Burger King Revives Yumbo Sandwich, Menu Item Discontinued In 1974

The Yumbo, a hot ham and cheese sandwich, debuted on the Burger King Menu in 1969 and disappeared in 1974. That’s almost a decade before most of the company’s current leadership was born, but there are plenty of customers who do remember the sandwich fondly and will return for it. They probably won’t all freak out on Twitter like chicken fries fans did, though. [More]

(Mike Mozart)

Burger King Franchisees Tired Of Inexperienced Corporate Field Coaches

During the last few years and under new ownership, Burger King has changed its business model slightly. The company once owned some restaurants as well as franchising its brand, but now has mostly left the restaurant-running business. Instead, they extract franchise royalties and send “field coaches” to look over the literal and metaphorical shoulders of their franchisees. [More]

Burger King Drive-Thru Serves Up Whoppers, Chicken Fries, Boa Constrictor

Burger King Drive-Thru Serves Up Whoppers, Chicken Fries, Boa Constrictor

Boa constrictor was on the menu this week at an Illinois Burger King, but not in the sense that you could eat one. No, we mean on the menu board at the drive-thru. Wednesday afternoon, customers alerted the restaurant’s employees that there was a boa constrictor relaxing near the drive-thru lane. How did it get there? No one knows. [More]

Burger King’s Largest Franchisee Blames Local Ad Cuts For Lower Sales

Burger King’s Largest Franchisee Blames Local Ad Cuts For Lower Sales

A few weeks ago, we shared with you a Bloomberg Businessweek cover story about fast-food chain Burger King, its young leadership, and its effort to change a lot of things about the fast-food brand business model. When the chain shed most of its corporate-owned stores in the U.S. in 2012, existing franchisees like publicly traded Carrols took on those restaurants. Its sales are down, Carrols wants investors to know, because Burger King cut back on local ad reimbursements to his loyal subjects. [More]

(Mike Mozart)

8 Things We Learned About Burger King’s New Leadership

We tend to focus more on the wacky food items and creepy mascots coming out of Burger King, but we learned this week that there are interesting things going on behind the scenes. Burger King is changing the way that it does business in a way that will either fail catastrophically or set an example for the rest of the fast-food industry. [More]

Unhinge Your Jaw, Try Burger King’s Triple-Patty Nacho Godzilla Burger In Malaysia

Unhinge Your Jaw, Try Burger King’s Triple-Patty Nacho Godzilla Burger In Malaysia

Fast food outlets, why must all of your most ridiculous offerings be in your foreign outposts? Could it be that Americans simply don’t need any more tortilla chips than we already eat? … Well, that’s probably true. The film “Godzilla” comes out this month, though, and Burger King is marking the occasion with some enormous wraps topped with tortilla chips. [More]

Burger King Japan Serves Hot Dogs For Breakfast And Nothing Makes Sense

Burger King Japan Serves Hot Dogs For Breakfast And Nothing Makes Sense

We don’t believe that American fast food breakfasts like sausage patties, lukewarm pancakes, and waffle tacos should be the standard everywhere in the world. No, we wouldn’t even force all outposts of American fast food joints operating in other countries to conform to American breakfast ideals. Yet we’re still mystified at the latest offering from Burger King in Japan: the Morning Burger and BK Hot Dog Classic. For breakfast. [More]

(Paxton Holley)

In 1974, Burger King Deployed The French Fryin’ Legion

Here’s a useful piece of information for the “pub trivia” section of your brain: Burger King introduced its onion rings in 1974. We came across this ad for them in TV Guide, mostly noticeable for the terrible ad copy, the modest serving size, and the fact that the onion rings are not actually on a burger. It’s like fast food from a different world. [More]

Free Chicken Big King Only An Illusory Dream

Free Chicken Big King Only An Illusory Dream

The Big King is Burger King’s version of a two-patty burger with vegetables, cheese, and “King Sauce,” and it is totally not a clone of the Big Mac. Nope. On Saturday, Burger King introduces a new member of this royal family: the Chicken Big King, with two breaded chicken patties. Reader Adam lives in a test market where he had early access to this burger. It was not, however, free. [More]

(SA_Steve)

The Average Burger King Outlet Earns Half As Much As A McDonald’s. Why?

Competitors McDonald’s and Burger King sell similar food to similar customers, and both use a franchise business model. Yet, on average, a McDonald’s restaurant takes in about twice as much as the average Burger King restaurant. Why is that? Well, for starters, that creepy king mascot of theirs was driving women and children away. [More]

(Morton Fox)

Burger King Customer Upset At Profane Name On Receipt

It’s not clear how the party name “Bitch Ass Hoes” ended up on the Burger King receipt of a party of two women. Was it an employee’s prank for a friend that printed out for the wrong customer? Was the name not supposed to print out at all? Was the employee operating the register exceptionally rude? Burger King and the franchisee are investigating, and the grandmother who received the order remains upset. [More]