Toys ‘R’ Us Closing 110,000-Square-Foot NYC Flagship Store At End Of The Year

There's no word yet on what will become of the giant ferris wheel inside the store. (Coyoty)

There’s no word yet on what will become of the giant ferris wheel inside the store. (Coyoty)

This will be the last holiday shopping season for the Toys ‘R’ Us flagship location in Manhattan, as the retailer plans to leave its 110,000-square-foot mega-store at the end of the month. 

Toys ‘R’ Us decided not to renew its lease for the building, marking the second time the company has closed a major toy-related tourist destination in NYC. In July, the company shuttered the historic FAO Schwarz store. 

The soon-to-close Times Square store, which features a giant indoor Ferris wheel, a life-size Barbie house, and a 20-foot Tyrannosaurus Rex dinosaur, will officially shut its doors for good on Dec. 30.

A rep for the toy store chain tells Business Insider that it’s currently searching for another space for a flagship store in Manhattan.

“We continue to explore alternative locations in the area,” the company said. “This process is ongoing.”

Toys ‘R’ Us CEO Dave Brandon told CNN Money last week that it was “bittersweet” watching crowds at the store on Black Friday.

One of the world’s most iconic toy stores is shutting down [Business Insider]

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