Comcast One Step Closer To Slapping Its Logo On Top Of 30 Rock

Our resident artist's rendition of what Comcast will do to the Prometheus Fountain at Rock Center (photo: Michael Colwell)

Our resident artist’s rendition of what Comcast will do to the Prometheus Fountain at Rock Center (photo: Michael Colwell)

Comcast may have its global HQ inside the world’s tallest thumb drive here in Philadelphia — and it’s even building a huge middle finger right next door to reaffirm that Philly is Kabletown USA — but the real real-estate cherry in its portfolio has yet to be adorned with the Comcast logo: 30 Rockefeller Plaza in NYC.

The top of the landmark midtown Manhattan tower, home to NBC’s New York operations, still carries the GE logos that have been there for more than a quarter of a century.

But Philly.com reports that last night, a borough advisory board signed off on taking down the GEs and replacing them with the combo Comcast/peacock logo that Kabletown now uses. One consideration for those who might object to the new signs — the NBC peacock will not be in color, but will be a white outline of the famous bird-ish shape.

The switch still requires the approval of the city preservation commission, who will vote on the proposal next Tuesday.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.