Comcast One Step Closer To Slapping Its Logo On Top Of 30 Rock

Our resident artist's rendition of what Comcast will do to the Prometheus Fountain at Rock Center (photo: Michael Colwell)

Our resident artist’s rendition of what Comcast will do to the Prometheus Fountain at Rock Center (photo: Michael Colwell)

Comcast may have its global HQ inside the world’s tallest thumb drive here in Philadelphia — and it’s even building a huge middle finger right next door to reaffirm that Philly is Kabletown USA — but the real real-estate cherry in its portfolio has yet to be adorned with the Comcast logo: 30 Rockefeller Plaza in NYC.

The top of the landmark midtown Manhattan tower, home to NBC’s New York operations, still carries the GE logos that have been there for more than a quarter of a century.

But Philly.com reports that last night, a borough advisory board signed off on taking down the GEs and replacing them with the combo Comcast/peacock logo that Kabletown now uses. One consideration for those who might object to the new signs — the NBC peacock will not be in color, but will be a white outline of the famous bird-ish shape.

The switch still requires the approval of the city preservation commission, who will vote on the proposal next Tuesday.