Burger King Japan Serves Hot Dogs For Breakfast And Nothing Makes Sense

We don’t believe that American fast food breakfasts like sausage patties, lukewarm pancakes, and waffle tacos should be the standard everywhere in the world. No, we wouldn’t even force all outposts of American fast food joints operating in other countries to conform to American breakfast ideals. Yet we’re still mystified at the latest offering from Burger King in Japan: the Morning Burger and BK Hot Dog Classic. For breakfast.

burger-king-japan-morning-burger-and-hot-dog

See? We wouldn’t make that up. Brand Eating highlighted this oddity along with some other new items, like a Spam & Cheese Burger. Wait, even that would make more sense as a breakfast sandwich than a plain old cheeseburger or a hot dog with mustard, ketchup, and relish.

If you’re not going to serve a full breakfast menu until mid-evening, don’t go serving hot dogs in the morning. Of course, this is the same branch of Burger King that has given the world apple burgers and fast-food cocktails, so maybe menu logic isn’t something that we should expect.

Around the World: Burger King Japan’s Revamped Breakfast Menu Looks Suspiciously Like Lunch [Brand Eating]

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  1. C0Y0TY says:

    Maybe they want to have something with their morning Poo Poo.

  2. Airwave says:

    Can you verify this factoid from Twitter about kids, hotdogs and Leukemia?

    photo/1

    • It’s the meme-maker who should be citing their sources. The study that showed the hot dogs/cancer connection was done in 1994; one done 10 years later showed no relationship between hot dog consumption and leukemia or other cancers.

      http://aje.oxfordjournals.org/content/160/11/1098.long

      Not specific to hot dogs or to children, but a study in Europe showed no correlation between eating processed meats and leukemia.

      http://www.ncbi.nlm.nih.gov/pubmed/24279598

      • SingleMaltGeek says:

        First, what Laura said.

        Second, I’ve actually read some of the research articles on a lot of these topics, and I don’t think there was ever a credible connection with leukemia. Cancer, maybe, as the compounds created by charring foods include free radicals, but the possible additional risk was very difficult to quantify, as our bodies deal with plenty of free radicals in a normal day, and antioxidants can minimize or eliminate any damage done.