It looks like 2012 is the year of Tide. First, it was revealed that the detergent is being heisted for use as currency by unseemly folks. Now the makers of Tide are having to change their packaging for Tide Pods because kids want to put the colorful, shiny detergent packs in their mouth.
Procter & Gamble, makers of probably half the products in your laundry room or under your kitchen sink says that in the next couple of weeks it will be switching to a double-latch lid for the Tide Pods containers.
Apparently some kids just can’t help but be enticed by the small orange, white and blue shiny blocks of detergent, with around 250 calls to poison control centers after kids consumed one.
Most of these cases have happened in just the last couple months since P&G began a major marketing push for the Pods.