If Will Ferrell asks you if he can make ads for your oft-reviled product for free, the answer is always going to be yes. And that’s what Pabst Brewing Co. said when he presented the idea to do local TV ads in Davenport, Iowa for Old Milwaukee beer.
Yes, that Old Milwaukee, the one even your little brother won’t drink if there’s nothing else left in the house. BusinessInsider says Ferrell asked to do the ads last September, and went ahead and shot some spots, all focusing on Davenport. Which, of course, is not Milwaukee. Hilarious!
The ads are funny, and would most likely go viral — if Old Milwaukee had a YouTube page. As for whether or not they’ll actually boost sales of Old Milwaukee… well, my little brother does like a good Will Ferrell joke.
Enjoy them in their taped-off-TV glory below.
*Thanks to Arianna for the tip!
These Ads Will Ferrell Made For Old Milwaukee Will Be Huge [Business Insider]
More From Consumerist
-
We Couldn’t Be Happier That Will Ferrell Has Taken His Old Milwaukee Ads To Sweden
-
Chick Fil-A To Offer Kitchen Tours To Customers Who Ask
-
Walmart Employee: Don’t Blame Cashiers For Requiring You To Show Your I.D.
-
FTC Warns Against Scammers Trying To Cash In On Aurora Theater Shooting
-
Deck Contractor Has 2/3 Of My Money, Isn’t Answering The Phone
Reminds me of PBR’s great advertising system of NOT ADVERTISING. This is taking it even further, and purposely badvertising. I actually like it.
What’s a PBR? Personal Business Reference? Puckered Brown Ring?
Pilsner Bringing Regrets? Probably Brew Rejected? Piss By Racehorse?
i’m taking a huge risk by thinking that yer question iz legitimate…
please don’t snark me to death if not…
pbr = pabst blue ribbon…
you fool!!!
everyone knows it stands for professional bull rider…
and,
the petite buxom redhead that’ll hurt him worse than any bovine…
It’s a terrible beer that I once paid $5-6 for a can of at a hipster bar in the East Village on a trip to New York because it was the most drinkable beer they had. Come to think of it, that place sucked.
I’ve been drinking PBR for a long time. Does that make me hip??
I don’t wear thick plastic framed glasses and skinny jeans though.
I find your lack of thick rimmed glasses and skinny jeans disturbing. I’m dumping you.
PBR was the most drinkable beer at a hipster bar? That surprises me actually. The hipster bars in Philly have good beer selection. There’s more than a few hipster bars that serve a bunch of nice craft beers and PBR – no bud, etc. Just craft beer and PBR.
It’s all about Steigel tall-boys at the hipster bars in Toronto. PBR is a close second.
Pabst! Blue! Ribbon! too obscure?
Ah, late to the party I see. Good on you maltboy!
Every time people reminisce about Old Milwaukee or Beast or Natty or Keystone or whatever, I am extremely glad I went to college in a place where the cheapest beer is usually Lager (aka Yuengling).
Rolling Rock was the cheap beer where I grew up.
rolling rock also sucks
All the beers you just mentioned are technically lagers.
In PA but in Philly in particular, Yuengling is so ubiquitous and popular that bartenders and patrons usually just refer to it as “lager”.
(Obviously you didnt understand TheWillow’s reference to this)
This says it all.
http://www.youtube.com/watch?v=snhiofL2Rh4
I think Dennis Hopper said it best about PBR in Blue Velvet… I wont quote it.. there is a potty word and I don’t want the kids to freak out.
In “hipster” neighborhoods you will see billboards with PBR ads done in different art styles.
I used to drink Old Milwaukee, then I took an arrow to the knee.
THIS IS NOT GOING TO START HERE.
I was going to stop it from starting here, but…
You took an arrow to the knee?
Well, he was *going* to finish his arrow to the knee joke, but he took an arrow to the knee.
You really are just a slave to trends, aren’t you? Very pathetic.
Another meme run into the ground by reddit. I can’t believe how quickly, too. Usually it takes them a few months, but that one only took a week.
It wasn’t just Reddit, it was run into the ground by every other site on the internet, and that teenage girl’s youtube video.
That was never funny to begin with, and you are two weeks late to the nerd party.
Lol you guys are way to easily riled up I figured this nothing article would be a great place to drop it to see how many people I could get to bite on it.
In college, my Greek buddy called them “Old Milky Ways”. That can be their next campaign.
I think you’re confusing it with Milwaukee’s Best. Old Milwaukee is actually good. Plus the giant OM encourages meditation
The Beast… if you can get through a 30-pack, you gain godlike powers. No one has yet succeeded.
The Beast has claimed many victims.
Case in point – **Weak Stomachs don’t click** http://www.youtube.com/watch?v=9_esL3gIKSk
The results would have been the same even if it weren’t 2+ years old.
This is old news lol… but funny still.
At least he had the common sense not to film it in Dubuque.
My Freshman year college roomie drank Old Mill Light as often as he could get his hands on it. If they didn’t have it he would drink Old Mill “Heavy” and I think I saw him drink a Busch Light or two in a pinch.
Needless to say his taste buds most likely stopped working sometime around his 14th birthday for that to even be possible.
Old Mil isn’t bad.
It is a shame there is another “Milwaukee” beer that drags its name down into the depths of alcohol hell.
You take that back, sir*! The Beast is fantastic!
(*or miss)
Based on several friends that work at Miller in Milwaukee, Beast is basically a rebadged High Life…
Another bored rich guy.
I still think this is the best one ever.
http://www.youtube.com/watch?v=Gl37b45hnQw
Well crap. Try this one.
http://www.funnyordie.com/videos/74/the-landlord-from-will-ferrell-and-adam-ghost-panther-mckay
He also filmed two ads in Milwaukee for Old Milwaukee:
http://www.youtube.com/watch?v=2ziRZYo7rbM
http://www.youtube.com/watch?v=_f5LQ6dOvJs
He also filmed a bunch in Terre Haute, Indiana as well. Dude must love his Old Milwaukee.
(Thanks, Milwaukee Journal-Sentinel)
Ugh, I hope Will got checked for hepatitis and tetanus after swimming in the Mississippi….ewww.
i’ll try one
Dude. Gross. That’s not beer. That’s yellow fizzy water.
Give me Guinness or give me death.
Death it is, sir. I’m not giving you my Guinness.
Why is there this odd theory that Guiness is a GOOD stout?
Its literally the same ABV and consistency as Budweiser.
Go drink a Left Hand Milk Stout, or my personal favorite, Belhaven Stout.
Ha
We called it Old Swill, ghastly brew, to me, tasted like it was old (stale) right out of an ice cold can.
Maybe they can use that line in their ads.
I drank a few $6 cases of Old Milwaukee back in college, but haven’t touched it since 1985. I doubt that it’s improved since then.
When my dad was in college they called it ‘Raccoon Piss’. Doesn’t sound like its gotten any better.
Old Make-me-walk-funny.
FACT: Old Milwakee is the only liquid that my father ingests.
I think it is good to promote beers other than Anheuser-Busch. According to Wiki, “Anheuser-Busch has a market share in the United States of 50.9% for all beers sold”. Regardless of the quality of the product, it isn’t good for consumers to have companies that are so large they can dictate and manipulate the market. I have not bought (although I will drink if someone else is buying) an A-B product in over 20 years during which their share has grown about 10%.
hilarious
do you really think a beer compny should have a youtube channel?
are you serious
Welcome to last week?
Oh I wouldn’t be swimmin’ in Ol’ Miss’ if I were you Will.
Reminds me of the slogan that Schaefer’s beer used to have :”When you’re having more than one”. A cheap beer (like OM) that after the first can did not make a difference to your taste buds. It was BEER.
As someone who works in Davenport, I’m really getting a kick out of these videos.
I drink a decent amount of PBR. That and High Life. If I am not drinking a decent beer. Which is pretty often.
Being from Davenport, and now just living the next town over, I can tell you two things:
Davenport has a very misguided town council and has managed to keep Davenport a shithole for the last 20 years. That’s why we moved.
The other thing is that the Mississippi around here is actually pretty safe these days. Further south… maybe not. Around here we’re still far enough north that the water tests pretty decently.
Will Ferrell? As if we needed another reason to not drink Old Milwaukee.