Basically admitting that its system of “driver doesn’t actually check to see if you’re home and either tosses package into the bushes or leaves a useless infonotice,” doesn’t quite work, UPS has announced the launch of a new system that would alert customers of a parcel’s impending delivery and give them a four-hour window for delivery, along with other options is that window doesn’t work for them.
Of course, reports AdAge.com, this service, named UPS My Choice, doesn’t come completely free of charge:
Consumers signing up for the program, which launches Oct. 3, will receive phone, email or text alerts notifying them a day in advance of a package delivery and providing a four-hour window. When those alerts are received, consumers can electronically authorize release of packages receiving a signature or reschedule the delivery for a later date. For $5, the package can be rerouted to another address or the nearest UPS Store. A $40 annual fee gets consumers all of those benefits, along with a delivery calendar showing the status of deliveries, the option to select a two-hour window and the ability to provide instructions to drivers about where to leave packages.
“UPS has recognized the love-hate relationship that all too many consumers have with the notorious delivery notice,” said an executive with the parcel delivery company, who was not wearing sexy brown shorts when he made the announcement.
The exec said that home shopping colossus QVC is already touting the service to its customers: “We’ve done a lot of analytics with [QVC] to understand how many of their customers get deliveries on the first attempt, and based on that, they’re very excited about what this can do for their receivers.”