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Toy Commercials, In Word Cloud Form

By Laura Northrup May 13, 2011

What does it look like when you take the words from toy commercial voiceovers and turn them into a tag cloud of sorts? It looks like this. One cloud is made from commercials targeting boys, and the other made from commercials targeting girls. I wonder which is which?

wordle-GirlsToys-sm.png

Word Cloud: How Toy Ad Vocabulary Reinforces Gender Stereotypes [The Achilles Effect]

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Tagged With: advertising, toys, kids
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