So much for hopes that tablets would become the savior of the flopping magazine industry. Every magazine that reports its sales on the iPad has signaled an end-of-year decline, according to WWD Media, which drew numbers from the Audit Bureau of Circulations.
WWD reports Glamour has suffered 20 percent sales drops in both October and November, dipping to 2,775 downloads last month from more than 4,300 in September, while Wired slipped to 23,000 paid downloads in November after averaging 31,000 sales from July through September. GQ, Vanity Fair and Men’s Health are among the other publications to have reported drops.
If you own an iPad, which magazines do you buy?
Magazine sales on Apple’s iPad plummet [The Los Angeles Times]
Memo Pad: iPad Magazine Sales Drop [WWD Media]