Urban Outfitters Unveils Snazzy New Logo

Perhaps jealous of all the publicity The Gap received when it unveiled its dopey, short-lived new logo, Urban Outfitters unveiled this beauty of its own.

What it lacks in symmetry and, well, design skill and effort, it certainly makes up for in orangeness and random curvature.

Next we’ll see whether Urban Outfitters backs down from its revamped look due to public outrage as quickly as quickly as The Gap did.

Urban Outfitters Logo [Urban Outfitters]

Comments

  1. claytons says:

    Viral Marketing is now an entrenched method and has been for years, you this many people – on a consumer blog of all places – still can’t pick up on the obvious?

  2. CrazyPiggy says:

    like I said before, Urban outfitters periodically changes their homepage logo. they changed it again today. they don’t keep their logos that they post online permanent, instead, just as a temporary change. in no way was this like the gap incident.