Team Consumerist aren’t the only ones with a watchful eye out for the Grocery Shrink Ray. Cartoonist Jen Sorensen of Slowpoke Comics recently noticed the phenomenon, and illustrates a bleak future for beloved products as the shrinkage continues. The fate awaiting the iconic plastic honey bear is too horrible to imagine.
Incredible Shrinking Groceries [Slowpoke Comics] (Thanks, Lafin!)
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“Hole wheat”… I see what you did there.
Cheerios with bigger holes would be great! Then I could more easily ring them around the pretzel sticks in my homemade Chex Mix.
I’d buy a tub of ice cream if it had a vinyl gnome in it. Now that I think about it, I don’t recall typing the words vinyl or gnome before in my life
I have typed vinyl and gnome in the same sentence before, but that’s a time in my life I’d rather forget.
I would too! It would be so awesome! And not with donuts, but I’ve seen skinny large holed bagels. It makes me sad.
Does this mean that I will get bigger donut holes?
No, because the shrinkage of the donut will lead to smaller donut holes.
Heh, that’s great.
I predict that in the year 2020 some soup company will have an advertising campaign bragging about their “same low price” but not mention that their can size is now 1 ounce.
It’s low fat, can’t you see?
The label also shrank with the product, I literally can’t see it without my glasses.
But, they used the smaller label because they are trying to me more environmentally friendly.
Well, if its alright with Greenpeace then I guess its alright with me.
Soup by the spoonful. Like those new children’s Benadryl spoons: http://www.amazon.com/Benadryl-Childrens-Pre-Filled-Antihistamine-Flavored/dp/B001ECQ8C2
I give it 2 years before we start seeing soups and processed foods prepackaged in this easy-to-use single spoonful devices (for your convenience, of course).
sooner
http://www.minimus.biz/Wild-Garden-Hummus-To-Go-Sun-Dried-Tomato-F06-0432302-3100.aspx
The generic honey bears at my store already look like the stage 2 dismemberment one. I don’t think I can take it if they… they… *sob*
I had the same thought, most honey packaging already looks like stage 2… can stage 3 be too far off?
I still remember when they started whipping 3 Musketeers into fluffy nothiness. Suddenly, their candy bars weighed a lot less, and as someone who really likes that nougat-stuff, I was very disappointed with the new texture. Oh, you say it’s got fewer calories now? Yeah, air does that (duh), but funny how the price didn’t drop. As far as I’m concerned, it qualifies as a shrink-ray example, one from many years ago.
Well even the bags at the supermarket have downsized so I still fill up as many bags even though I have less product.
The supermarket bags got smaller? When was this?
I’ve always wondered that about the honey bears. I always thought the limbs were shrinking through years of non use.
You know, this really wouldn’t be all that bad…
We’ve been super-sizing everything for the past 30 years. I think we could use a decent belt-tightening on certain classes of food.
Really what happens is that people by 2 of the new size and end up getting 50% fatter.
They charge more for the supersize. They don’t charge less when they shrink it.
Wonder where they will draw the line, and just start raising prices
I’d rather that they had done this all along. It throws off recipes that call for “one can” or “one package” and don’t indicate ounces or whatever.
I’m getting to the point where for one of my recipes I may have to toss TWO cans of cream of chicken into the casserole rather than one. The older bigger cans had enough, but the new ones, I swear they’ve chopped them down even more than what the label says, somehow.
Making a double batch and using 3 cans or the ‘family size’ might work better, but do I need that much casserole?
More likely in a couple of years they’ll introduce a “jumbo” size the same size as the regular used to be…
They already do that…shrink ray + raise the price.
Their rationale “well if we hadn’t value-sized the product it would be even more expensive!”
Many “honey” bear/beehive containers might not even have honey in them any more. Many have converted to honey-flavored corn syrup, hoping the bear or beehive container shape fools you.
I just noticed yesterday that the toilet paper tube in Scott’s TP is bigger than it was the last time I bought it. The old tube slides right in the new one, with a few microns to spare. First they made the rolls shorter and now this. So f**k you, Scott’s — I’m going generic/bulk.
Yeah… and the toilet tissue is also narrower… and since each “sheet” is square that means that there’s less length too. Argh… I get tired of being manipulated.
2 Musketeers, hah hah. I’m guessing the author of Slowpoke Comics has no idea there used to be three varieties of 3 Musketeer bars in every package. That shrinkray hit during WWII.
Just heard some comedy from Mitch Hedberg (the Mitch All Together cd)…..”the kit kat bar has the name Kit Kat imprinted right on it, that’s a chocolate saving technique. I went down the the factory, you owe me some letters”..
In this case, wonder how large/deep the letters will gonna eventually get……